Advertising Public Relations Manager

The Hiring Company; India; Remote; INR 2,000,000 - 2,300,000; Full time

Benefits offered by this job

Insurance

Learning budget

Performance bonus

Job summary

The Hiring Company is seeking a PR & Advertising Manager to enhance brand visibility and manage market perception from a remote India-based role.

You will blend public relations with paid advertising, driving campaigns that earn media attention, raise awareness and foster business growth across channels.

Qualifications

• 5 years of experience in PR, advertising or brand communication.
• Proven record of securing media coverage and running successful ad campaigns.
• Strong command of written and spoken English; Hindi or a regional language is a plus.
• Hands-on experience with ad platforms and analytics tools (Google Ads, Meta Ads Manager, GA4).
• Experience with media monitoring tools such as Meltwater, Cision or Google Alerts.
• Strong storytelling, negotiation, budgeting and project management skills.
• Self-disciplined and able to work independently in a remote setup.

Responsibilities

• Plan and execute integrated PR and advertising strategies aligned with business goals.
• Write and distribute press releases, media pitches, bylines and thought-leadership articles.
• Build and maintain relationships with journalists, editors, bloggers and industry influencers.
• Manage advertising campaigns across digital (Google, Meta, LinkedIn, YouTube), print, outdoor and other channels.
• Oversee advertising budgets, media planning and buying, and negotiate with publishers and vendors.
• Brief and guide creative teams, designers and agencies to deliver on-brand ad copy, creatives and videos.
• Maintain consistent brand voice and messaging across all public communication.
• Prepare crisis communication plans and handle reputation issues quickly and professionally.
• Track campaign performance (reach, CTR, CPL, ROI, coverage and sentiment) and report to leadership monthly.
• Coordinate PR support for product launches, events, awards and partnerships.

Skills

PR & Advertising

Brand communication

English proficiency

Remote work

Project management

Tools

Google Ads

Meta Ads Manager

GA4

Meltwater

Cision

Google Alerts

Job description

Job Description: PR & Advertising Manager

[Company Name] | Remote (India)

Position PR & Advertising Manager Experience 5 years

Work Mode Remote Salary 20 LPA

Employment Full-time Reports To [Head of Marketing / Director]

About the Role

We are looking for a PR & Advertising Manager to build our brand visibility and manage how the market sees us.

You will combine public relations with paid and creative advertising, running campaigns that earn media attention, drive awareness and generate business growth.

Key Responsibilities

• Plan and execute integrated PR and advertising strategies aligned with business goals.
• Write and distribute press releases, media pitches, bylines and thought-leadership articles.
• Build and maintain relationships with journalists, editors, bloggers and industry influencers.
• Manage advertising campaigns across digital (Google, Meta, LinkedIn, YouTube), print, outdoor and other channels.
• Oversee advertising budgets, media planning and buying, and negotiate with publishers and vendors.
• Brief and guide creative teams, designers and agencies to deliver on-brand ad copy, creatives and videos.
• Maintain consistent brand voice and messaging across all public communication.
• Prepare crisis communication plans and handle reputation issues quickly and professionally.
• Track campaign performance (reach, CTR, CPL, ROI, coverage and sentiment) and report to leadership monthly.
• Coordinate PR support for product launches, events, awards and partnerships.

Required Qualifications and Skills

• 5 years of experience in PR, advertising or brand communication.
• Proven record of securing media coverage and running successful ad campaigns.
• Strong command of written and spoken English; Hindi or a regional language is a plus.
• Hands-on experience with ad platforms and analytics tools (Google Ads, Meta Ads Manager, GA4).
• Experience with media monitoring tools such as Meltwater, Cision or Google Alerts.
• Strong storytelling, negotiation, budgeting and project management skills.
• Self-disciplined and able to work independently in a remote setup.

Preferred

• Experience managing PR or ad agencies.
• Working knowledge of SEO, content marketing and AI-assisted content tools.
• Prior experience in [industry].

What We Offer

• 100% remote work with flexible collaboration.
• Direct exposure to senior leadership and ownership of brand strategy.
• [Other benefits: insurance, learning budget, performance bonus]