Adobe CDP Developer

Virtusa; Hyderabad; On-site; INR 1,000,000 - 1,500,000; Full time

Job summary

Virtusa is seeking a Senior Developer in India to leverage expertise in Adobe Experience Platform (AEP) for designing customer data pipelines and identity strategies. Collaborating closely with data engineering and marketing teams, you will contribute to real-time personalization projects.

The ideal candidate should possess strong skills in XDM schemas, data ingestion, and compliance frameworks. Work locations include Chennai, Hyderabad, Pune, or Bangalore.

Qualifications

• Strong hands-on experience in Adobe Experience Platform (RTCDP).
• Experience in XDM schema creation, identity/graph modeling, and merge policies.
• Understanding of GDPR/CCPA compliance and consent frameworks.

Responsibilities

• Design and build customer data pipelines and identity strategies.
• Implement batch and streaming data ingestion using AEP Sources.
• Collaborate with Martech/Data teams for real-time activation.

Skills

Adobe Experience Platform

XDM schema creation

JavaScript

SQL

Education

Bachelors/Masters in Engineering or Computer Science

Tools

AEP SDK

Adobe Tags/Launch

Job description

Job Description

We are looking for a Senior Developer with strong hands on expertise in Adobe Experience Platform (AEP) Real Time Customer Data Platform (RTCDP) to design and build customer data pipelines, identity strategies, segmentation logic, and activation workflows. The role involves close collaboration with data engineering, marketing, and product teams to deliver real time personalization capabilities.

• Design and build XDM schemas, identity strategy, merge policies, and governance labels.
• Implement batch and streaming data ingestion using AEP Sources & Dataflows.
• Configure and optimize Real Time Customer Profile, audience segments, and destinations.
• Deploy and troubleshoot AEP Web/Mobile SDKs and Adobe Edge Network integrations.
• Use Query Service for validation, profiling, SQL checks, and audience insights.
• Implement consent management, data usage labels, and compliance (GDPR/CCPA).
• Ensure data quality, monitoring, and error handling across ingestion and activation flows.
• Collaborate with Martech/Data teams to support real time activation, AJO journeys, and personalization use cases.
• Provide technical guidance, code reviews, and support agile delivery.

Qualifications

• Strong hands on experience in Adobe Experience Platform (RTCDP).
• XDM schema creation, identity/graph modelling, merge policies.
• Segment Builder (batch & edge), profile validation.
• Destinations (advertising, cloud, webhooks).
• AEP SDK & Edge Network implementation.
• Adobe Tags/Launch, JavaScript, SQL, APIs.
• Understanding of PII handling, data governance & consent frameworks.
• Bachelors/Masters in Engineering, Computer Science, or related field.
• Experience delivering at least 1-2 enterprise RTCDP implementations.

Location

Chennai/Hyderabad/Pune/Bangalore