JOB Opening For AEP RTCDP

Capgemini; Pune District, Bengaluru; Híbrido; INR 1.200.000 - 1.800.000; Jornada completa

Descripción de la vacante

Capgemini is seeking a skilled RTCDP/Adobe Experience Platform specialist to design and implement digital marketing analytics solutions. The role involves building and loading data into AEP, creating segments, and activating audiences across Adobe Marketing Cloud modules.

You will collaborate with data architects to ensure data quality and leverage tools like Postman for automation. Experience with AEP, RTCDP, CJA, and certification in Adobe tools is advantageous.

Formación

• Experience in developing digital marketing / digital analytics solutions using Adobe products.
• Experience in Adobe Experience Cloud products and recent experience with Adobe Experience Platform or similar CDP
• Good knowledge of Data Science workspace and building intelligent Services on AEP
• Strong knowledge of datasets in Adobe Experience Platform, load data into Platform through data source connectors, APIs, and streaming ingestion connectors
• Experience in creating all required Adobe XDM (Experience Data Model) in JSON based on approved data model for all loading data files.
• Knowledge on utilizing Adobe Experience Platform (AEP) UI & POSTMAN to automate all customer schema data lake & profile design setups within each sandbox environment.
• Experience in configuration within Adobe Experience Platform all necessary identities & privacy settings and creating new segments within AEP to meet customer use cases. Test/Validate the segments with the required destinations.
• Managing customer data by using Real-Time Customer Data Platform (RTCDP), and analyze customer data by using Customer Journey Analytics (CJA)
• Experience with creating connection, data views, and dashboard in CJA
• Hands-on experience in configuration and integration of Adobe Marketing Cloud modules like Audience Manager, Analytics, Campaign and Target
• Adobe Experience Cloud tool certifications (Adobe Campaign, Adobe Experience Platform, Adobe Target, Adobe Analytics) are desirable.
• Proven ability to communicate in both verbal and writing in a high performance, collaborative environment.
• Experience with data analysis, modeling, and mapping to coordinate closely with Data Architect(s)
• Build the necessary schemas, workflows to ingest customers data, transform the data & load the data into AEP successfully.
• Build Audiences (segmentations) and create necessary pipeline for Destination activation

Responsabilidades

• Build and maintain data schemas for loading customer data into AEP
• Create audiences/segments and ensure activation to destinations
• Collaborate with Data Architects to map data models and ensure data quality
• Configure and integrate Adobe Marketing Cloud modules (Analytics, Campaign, Target)
• Automate data lake/profile setups using UI tools and Postman

Conocimientos

Data analysis

Communication

Team collaboration

Herramientas

Adobe Experience Platform (AEP)

Postman

Adobe Campaign

Adobe Analytics

Adobe Target

Audiences Manager

CJA

Descripción del empleo

• RTCDP JD - Experience in developing digital marketing / digital analytics solutions using Adobe products.
• Experience in Adobe Experience Cloud products and recent experience with Adobe Experience Platform or similar CDP
• Good knowledge of Data Science workspace and building intelligent Services on AEP
• Strong knowledge of datasets in Adobe Experience Platform, load data into Platform through data source connectors, APIs, and streaming ingestion connectors
• Experience in creating all required Adobe XDM (Experience Data Model) in JSON based on approved data model for all loading data files.
• Knowledge on utilizing Adobe Experience Platform (AEP) UI & POSTMAN to automate all customer schema data lake & profile design setups within each sandbox environment.
• Experience in configuration within Adobe Experience Platform all necessary identities & privacy settings and creating new segments within AEP to meet customer use cases. Test/Validate the segments with the required destinations.
• Managing customer data by using Real-Time Customer Data Platform (RTCDP), and analyze customer data by using Customer Journey Analytics (CJA)
• Experience with creating connection, data views, and dashboard in CJA
• Hands-on experience in configuration and integration of Adobe Marketing Cloud modules like Audience Manager, Analytics, Campaign and Target
• Adobe Experience Cloud tool certifications (Adobe Campaign, Adobe Experience Platform, Adobe Target, Adobe Analytics) are desirable.
• Proven ability to communicate in both verbal and writing in a high performance, collaborative environment.
• Experience with data analysis, modeling, and mapping to coordinate closely with Data Architect(s)
• Build the necessary schemas, workflows to ingest customers data, transform the data & load the data into AEP successfully.
• Build Audiences (segmentations) and create necessary pipeline for Destination activation