Ad Operations Executive

Collegedunia; Gurugram District; On-site; INR 600,000 - 900,000; Full time

Job summary

Collegedunia, a leading education platform in India, is seeking a capable Ad Operations & Campaign Manager to oversee end-to-end ad operations across digital platforms.

You will monitor delivery metrics, manage trafficking and quality checks, analyze performance data, and coordinate with sales, account management, creative, product and technical teams to ensure campaigns meet objectives. Join a high-growth team driving data-driven optimization.

Responsibilities

• Ad trafficking, setup, and quality checks across digital platforms.
• Monitor campaign delivery metrics: impressions, clicks, CTR, CPC, conversions.
• Analyze campaign data and prepare performance reports and dashboards.
• Identify delivery issues and optimization opportunities; coordinate with teams to resolve them.
• Coordinate with sales, account management, creative, product, and technical teams for smooth execution.
• Ensure campaigns comply with platform policies and internal guidelines.

Job description

Collegedunia is one of India’s leading education platforms, helping students discover the best colleges in India and abroad. From college research and exam prep to applications and campus insights, we simplify the entire student journey.

Founded in 2014, Collegedunia is consistently ranked among the top education portals by SimilarWeb and recognized as “Best Educational Portal” by IAMAI. It has also been featured among Top 100 Startups in Asia by Tech in Asia.

Backed by a team of 1000+ young and driven professionals, Collegedunia continues to scale rapidly, with strong growth and industry recognition.

Backed by strong fundamentals, Collegedunia has crossed ₹200 Cr in revenue and turned profitable, with ambitions to scale 3X and go public — read the full story

Role Overview

• Ad Operations & Campaign Management: Manage end-to-end ad operations including campaign setup, trafficking, execution, monitoring, and delivery across digital advertising platforms.
• Ad Operations Performance: Monitor campaign delivery, impressions, clicks, CTR, CPC, conversions, and other KPIs to ensure campaigns meet performance objectives.
• Ad Trafficking & Quality Checks: Manage ad trafficking, creative uploads, targeting, tracking pixels, and campaign configurations while ensuring campaigns are implemented accurately.
• Data Analysis & Reporting: Analyze campaign data and prepare performance reports, dashboards, and actionable insights for internal teams and clients.
• Troubleshooting & Optimization: Identify delivery issues, discrepancies, underperformance, and technical challenges, and coordinate with relevant teams to resolve them effectively.
• High Analytical Aptitude: Demonstrate strong analytical and problem-solving skills to interpret campaign data, identify trends and anomalies, and make data-driven optimization decisions.
• Stakeholder Management: Coordinate with sales, account management, creative, product, and technical teams to ensure smooth campaign execution and delivery.
• Ad Operations Compliance: Ensure campaigns follow platform policies, targeting requirements, tracking standards, and internal quality guidelines.