#ACN GN - SONG - MT- Adobe Content Management - Senior Manager

8113 ASOL- Bangalore 7 SEZ Company; Bengaluru; On-site; INR 900,000 - 1,500,000; Full time

Job summary

Accenture is seeking a Content Management Senior Manager to lead enterprise-wide CMS/DXP strategy, governance, and activation across channels. You will define content activation roadmaps, manage end-to-end workflows, and ensure integrations within the MarTech ecosystem for global clients.

The role requires driving transformation initiatives, delivering measurable business impact, and guiding a high-performing team of content specialists across multiple offices in India.

Qualifications

• 12+ years of experience in content management and MarTech leadership.
• MBA or bachelor’s degree in marketing, journalism, or communications preferred.
• Strong experience with CMS/DXP ecosystems, DAM, MRM, PIM and content activation across channels.

Responsibilities

• Develop content marketing strategies and omni-channel activation plans.
• Translate business requirements into functional specs, workflows and solution designs for DXP/CMS/DAM implementations.
• Collaborate with clients and Accenture teams to deploy DXP, DAM, and related platforms; drive change management.
• Design CMS/DAM workflows and integrate with MarTech platforms including MRM, PIM, MAM, CMPs and personalization engines.
• Lead a team of content management specialists; manage work allocation, SME support, and performance.
• Support business development, proposals, and thought leadership initiatives.

Skills

Content strategy

Content marketing

CMS/DXP

DAM

Omni-channel activation

SEO

DCO

Landing page optimization

Workflow

MRM

PIM

MAM integrations

Requirement gathering

Functional specification

Team leadership

Stakeholder management

Education

MBA (preferred)

Bachelor's degree in Marketing/Journalism/Communications

Tools

JIRA

Confluence

SAP ABAP

AEM

Sitecore

Job description

Job Title - Content Management Senior Manager – S&C Global Network

Song Management Level : Senior Manager ( Level 6) Location: Bangalore/ Gurgaon/Mumbai/Hyderabad/Chennai/Pune

Must have skills

• Content Strategy & Content Marketing
• Content Management Systems (CMS) & Digital Experience Platforms (DXP)
• Digital Asset Management (DAM)
• Omni channel Content Activation
• SEO
• DCO
• Landing Page Optimization
• Workflow
• MRM
• PIM
• MAM Integrations
• Requirement Gathering & Functional Specification & Team Leadership & Stakeholder Management

Good to have skills

• MarTech / AdTech Platform Knowledge
• AEM
• Sitecore
• and other CMS/DXP tools
• Agile
• Scrum
• JIRA
• Confluence
• Analytics
• Tagging & Web Optimization
• Content Distribution across Paid, Owned & Earned Channels

Job Summary

As the Content Management Senior Manager, you will lead the strategy, implementation, and governance of enterprise wide content management systems and digital experience platforms. You will define content activation strategies across channels, manage end to end workflows, and ensure seamless integration within the broader MarTech ecosystem. Your role will involve driving transformation initiatives for global clients, enabling efficient content operations, and ensuring measurable business impact.

Roles & Responsibilities

Develop comprehensive content marketing strategies, omni channel activation plans, and tech architecture roadmaps.

• Create content formats, templates, SEO optimized frameworks, and processes for DCO, landing page optimization, and organic growth.
• Translate business requirements into functional specifications, process flows, and solution designs for DXP/CMS/DAM implementations.
• Collaborate with clients and Accenture teams to deploy DXP, DAM, and related platforms; drive change management and adoption.
• Design workflows for CMS/DAM and integrate with MarTech platforms including MRM, PIM, MAM, CMPs, personalization engines, and collaboration tools.
• Evaluate existing workflows, document processes, define KPIs, and support vendor assessments for tools such as Adobe.
• Lead a team of content management specialists; manage work allocation, training, SME support, and performance.
• Support business development, proposal creation, and thought leadership initiatives.

Professional & Technical Skills

• Deep understanding of CMS/DXP tools like AEM, AEM Assets, Sitecore.
• Strong knowledge of DXP/CMS components including templates, workflows, authoring tools, personalization.
• Experience in designing and implementing content distribution across website, email, blogs, social, and external platforms.
• Strong grasp of SEO fundamentals, keyword research, analytics, tagging, and cross device compatibility.
• Hands on experience with Agile methodology and writing user stories.
• Exposure to content discovery platforms (Taboola, Outbrain) & social ecosystems.
• Experience optimizing MarTech/AdTech platforms and driving process improvements.

Additional Information

The ideal candidate will possess a strong educational background in computer science or a related field, along with a proven track record of delivering impactful solutions using SAP ABAP Development.

This position is based at our Bengaluru/Gurugram/Mumbai/Chennai/Hyderabad/Pune office.

About Our Company | Accenture Experience

• Minimum 12+ years of experience is required
• Educational Qualification: MBA from a Tier 1 institute (preferred) / Bachelor's degree in Marketing, Journalism, Communications, or related field

About Accenture Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities. Visit us at www.accenture.com

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