Account Director - Public Relations (PR)

Keka Inc.; Delhi; On-site; INR 1,500,000 - 2,600,000; Full time

Job summary

Keka Inc. in Delhi seeks an Account Director of Public Relations to lead a portfolio of clients, provide strategic counsel, and supervise a team while driving new business initiatives.

The ideal candidate has 10–12 years of PR agency experience, exceptional written and verbal skills, and a proven track record across tech, manufacturing, aerospace, defence, or healthcare sectors.

Qualifications

• Must have PR agency experience of 6+ years.
• 10-12 years of experience in a reputed public relations agency.
• Strong verbal and written communication skills.
• Experience handling clients in tech, manufacturing, aerospace, defence, or healthcare sectors.
• Mentoring teams and leading portfolios.

Responsibilities

• Strategise and implement integrated marketing communications programs, covering PR, Social Media and Visual Communications
• Supervise all accounts within their purview and ensure high-quality output
• Keep abreast of current and evolving PR trends and tools to develop more effective strategies
• Develop and share required media intelligence
• Build client relationships and maintain media contacts networks
• Prospect for new business and develop PR proposals
• Mentor junior staff and lead teams
• Promote a healthy company culture and ensure processes are followed

Skills

PR Agency experience

Client servicing

Team management

Media relations

Copywriting

Strategic thinking

Business development

Communication skills

Industry networking

Job description

Account Director - Public Relations (PR)

10-12

Full-Time

Overview:

The Account Director will be responsible for directly handling and supervising a portfolio of PCG's clients, providing high-level strategic counsel to clients across verticals. The person will also be responsible for new business development, and managing a team.

Must have PR Agency experience of a minimum of 6 years.

KRAs:

• Responsible for strategising and implementing integrated marketing communications programs, covering PR, Social Media and Visual Communications
• Supervise all accounts within their purview and ensure the required mandates are met effectively, with a high level of output and quality
• Keep abreast of current and evolving PR trends and tools to develop more effective strategies
• Developing and sharing required media intelligence
• Building client relationships and maintaining a network of media contacts including journalists and industry spokespeople
• Being involved in prospecting and pitching for new business and developing PR proposals
• Managing and mentoring junior members of staff, leading the teams, and ensuring all processes are met
• Promoting a healthy company culture and ensuring all the processes are effectively followed

The Ideal Candidate should:

• Proven work experience of 10-12 years in a reputed public relations agency
• Possess a high degree of communication - verbal and written skills
• Strong client servicing and team management skills
• Experience handling clients in tech, manufacturing, aerospace, defence, or healthcare sectors
• Be result-oriented while maintaining a high degree of integrity and upholding core company values
• Have good media intelligence, and an understanding of new platforms of communications
• Have a passion for creativity, strategic thinking & innovation, and attention to detail
• Sound copywriting, general marketing proficiency
• Commercially aware and business savvy
• Good industry knowledge and experience in building influential networks
• Outstanding organisational skills with an ability to manage multiple projects and portfolios
• Service-focused and sensitive to confidential information