A social media company in India seeks a Social Media Manager to enhance brand awareness through effective strategies on various platforms. Responsibilities include managing content, engaging with the community, and analyzing performance metrics. Candidates should have a degree in Marketing or Communications, along with proven experience in a similar role.
Qualifications
Proven experience as a Social Media Manager or similar role.
Creative thinker with a passion for storytelling.
Ability to work independently and as part of a team.
Proficient in social media management tools and analytics platforms.
Responsibilities
Develop and implement comprehensive social media strategies.
Manage and oversee all social media platforms.
Monitor and analyze social media metrics.
Engage with the community by responding to comments.
Engage with the community by responding to comments, messages, and inquiries in a timely and professional manner.
Collaborate with the content team to create compelling and shareable content.
Stay up-to-date with the latest social media trends, tools, and best practices.
Coordinate with other departments to support promotional activities, events, and partnerships.
Manage social media advertising campaigns and budgets.
Provide regular reports and insights on social media performance to senior management.
Skills
Excellent written and verbal communication skills
Proficient in social media management tools
Strong organizational and multitasking skills
Creative thinking
Education
Bachelor’s degree in Marketing, Communications, or related field
Tools
Social media management tools
Analytics platforms
Job description
Develop and implement comprehensive social media strategies to increase brand awareness, engagement, and traffic.
Manage and oversee all social media platforms including, but not limited to, Facebook, Twitter, LinkedIn, Instagram, and YouTube.
Create, curate, and manage all published content (images, video, written) and ensure it aligns with brand voice and guidelines.
Monitor and analyze social media metrics to evaluate the effectiveness of campaigns and strategies.
Engage with the community by responding to comments, messages, and inquiries in a timely and professional manner.
Collaborate with the content team to create compelling and shareable content.
Stay up-to-date with the latest social media trends, tools, and best practices.
Coordinate with other departments to support promotional activities, events, and partnerships.
Manage social media advertising campaigns and budgets.
Provide regular reports and insights on social media performance to senior management.
Requirements:
Bachelor’s degree in Marketing, Communications, Journalism, or related field.
Proven experience as a Social Media Manager or similar role.
Excellent written and verbal communication skills.
Proficient in social media management tools and analytics platforms.
Creative thinker with a passion for storytelling.
Strong organizational and multitasking skills.
Ability to work independently and as part of a team.
Experience with social media advertising and campaign management is a plus.