Senior Content Strategist & Ghostwriter for Global Finance

Eterna International; Dublin; Hybrid; EUR 60,000 - 90,000; Full time

Job summary

Eterna International is a global investment-migration business seeking an experienced writer to shape communications across leadership, marketing and sales. You will ghostwrite for the Founder & CEO and senior team members, crafting content across LinkedIn posts, brochures, presentations and scripts.

You will develop campaigns, headlines and calls to action, adapting content for multiple markets while using performance data to improve outcomes.

Qualifications

• 4–8 years of professional writing, content, communications or editorial experience.
• Experience in investment migration, financial services, investment management, private equity, legal services, real estate or similar industry.
• Strong portfolio showing long-form writing, commercial copy, social content and ghostwriting for senior figures.
• Strong headline-writing, storytelling and campaign-concept skills.
• Ability to explain complex subjects clearly and quickly.
• Understanding of how content supports reputation, lead generation and sales.
• Proficient use of AI writing and research tools.
• Familiarity with SEO, AI search and content-performance analytics.
• Experience with international B2B marketing, LinkedIn and WeChat.

Responsibilities

• Ghostwrite LinkedIn posts, articles and thought-leadership for senior Eterna executives.
• Write website, programme, blog, landing-page, brochure, presentation, email and sales content.
• Create content for LinkedIn, WeChat, Facebook and other channels.
• Develop campaign concepts, headlines, slogans, hooks, calls to action and messaging.
• Write scripts for webinars, video, interviews and podcasts.
• Develop nurture flows, email sequences and lead-generation campaigns.
• Adapt content for different markets and audiences.
• Identify ways to extend campaigns across channels.
• Draft press statements, abstracts, speaker notes and leadership communications.

Skills

Writing experience

Finance/Investment knowledge

Ghostwriting for executives

Headline and campaign writing

Complex subject communication

Content strategy

AI writing tools

SEO & analytics

International B2B marketing

Multichannel content

Tools

SEMrush

Google Search Console

GA4

Mailchimp

CRM systems

Job description

Eterna International is a global investment-migration business seeking an experienced writer to shape communications across leadership, marketing and sales. You will ghostwrite for the Founder & CEO and senior team members, crafting content across LinkedIn posts, brochures, presentations and scripts.

You will develop campaigns, headlines and calls to action, adapting content for multiple markets while using performance data to improve outcomes.