Sales Manager

Locke Hotels; Dublin; On-site; EUR 60,000 - 90,000; Full time

Job summary

Locke Hotels in Dublin seeks a Sales Manager to drive revenue for Beckett Locke and Zanzibar Locke. You will report to the Director of Sales, build relationships, and generate demand while supporting the sales drive during a growth phase.

You’ll manage key local accounts, nurture relationships, and collaborate with central sales. The role requires Dublin market knowledge and a strong customer-service mindset to deliver memorable guest experiences.

Qualifications

• 2+ years’ experience in hotel, serviced apartment, or relocation housing sales.
• Experience managing client portfolios with annual revenues of €2m+.
• Hospitality sales and account management experience in the Dublin market.

Responsibilities

• Develop and implement proactive sales strategies to achieve revenue and market share targets.
• Delivering and exceeding individual and team targets.
• Actively nurturing existing relationships while seeking and winning new business.
• Managing key clients, conducting reviews to identify opportunities and executing development plans to maximise revenue.
• Actively assisting with B2B sales, managing key local accounts and liaising with the central sales team to engage with key central accounts.
• Identifying new and existing leads and liaising with decision makers.
• Ensuring databases are kept up to date.
• Staying in-the-know with Locke business developments across all locations.
• Report weekly on sales activity.
• Networking at events, exhibitions and conferences to grow strong relationships.
• Hosting fam trips, property showcases, sales presentations and events.
• Taking part in training and fostering a sales culture

Skills

Sales strategy

Account management

Client relations

Business development

CRM

Tools

CRM software

PowerPoint

Excel

Word

Job description

SALES MANAGER - DUBLIN

Is selling in your DNA? Do you have a knack for unearthing leads and turning them into loyal customers? Thrive on building and nurturing lasting relationships?

SALES MANAGER - DUBLIN

Is selling in your DNA? Do you have a knack for unearthing leads and turning them into loyal customers? Thrive on building and nurturing lasting relationships?

You’ll be a key part of the sales team in Dublin for both Beckett Locke and Zanzibar Locke. Reporting to the Director of Sales, you’ll strengthen our position in the Dublin market and generate demand, engaging potential customers, and contributing to strong commercial momentum. This is a hands‑on, on‑property role supporting the sales drive during an exciting growth phase.

THE STAGE IS SET

The stage is set for something different. We don’t run conventional hotels; we build places with character and intent.

What began as a small aparthotel portfolio has grown into a European collection recognised for design and atmosphere - and we’re now entering a new chapter. As we redefine the brand and evolve our identity, we’re focused on creating spaces that feel compelling, contemporary, and truly distinctive. Locke leads with bold expression; Cove by Locke refines that same spirit into a quieter, more streamlined approach.

Guests come to rest, work, or escape. Comfort is a given - great beds, hot showers, genuine service. But we aim to create moments that feel memorable and a little unexpected, bringing back the sense of mood hospitality often lost.

This is our backdrop. We’re on an exciting journey step on stage and play your part.

THE WORK IN YOUR HANDS

• Develop and implement proactive sales strategies to achieve revenue and market share targets
• Delivering and exceeding individual and team targets
• Actively nurturing existing relationships while seeking and winning new business
• Managing key clients, conducting reviews to identify opportunities and executing development plans to maximise revenue
• Actively assisting with B2B sales, managing key local accounts and liaising with the central sales team to engage with key central accounts
• Identifying new and existing leads and liaising with decision makers
• Ensuring databases are kept up to date
• Staying in-the-know with Locke business developments across all locations
• Report weekly on sales activity
• Networking at events, exhibitions and conferences to grow strong relationships
• Hosting fam trips, property showcases, sales presentations and events
• Taking part in training and fostering a sales culture

THE FIRE YOU CARRY

• Innate customer service skills
• No-nonsense commercial awareness
• Brain built for problem solving
• Determination to deliver on individual and team targets
• Tenacious and courageous mindset
• Impeccable planning and organisation
• Next‑level communication
• Demonstrable understanding of Locke’s business and brand
• Local knowledge and contacts in Dublin
• Competence in Word, PowerPoint and Excel for sales presentations and reporting, plus CRM

YOUR PROVEN TRACK

• 2+ years’ experience in hotel, serviced apartment, or relocation housing sales, ideally across multiple markets.
• Experience managing client portfolios with annual revenues of €2m+.
• Hospitality sales and account management experience in the Dublin market

What We Look For

We’re here to rethink what a modern lifestyle hotel can be. That takes pace, creativity, and people who enjoy working with purpose.

If you’re comfortable with change, motivated by ideas, and focused on crafting meaningful guest experiences, you’ll do well here. We value individuals who can hold a vision, appreciate atmosphere, and want their work to have impact.

Skills can be taught. Mindset can’t. There’s no single template for success here - just the right approach and willingness to grow.