Paid Social Executive

Wolfgang Digital; Dublin; Hybrid; EUR 42,000 - 60,000; Full time

Benefits offered by this job

Employee ownership

Profit share after 1 year

Hybrid work model

Training & development

Job summary

Wolfgang Digital in Dublin is seeking a Paid Social Executive who balances analytical precision with storytelling. You'll sit on our Performance Social team, collaborating with creative and strategy groups to plan, launch, and optimise campaigns on Meta, TikTok and Pinterest.

Join a culture of continuous learning, with monthly upskilling and client work with leading brands. Expect hands-on management, reporting, and opportunities to advance through Wolfgang Academy and performance bonuses.

Qualifications

• Experience: 2+ years in a related role.
• Portfolio with case studies showing performance wins.
• Degree in Marketing or Advertising.

Responsibilities

• In-Platform Management: set up, launch, and manage campaigns within Meta & TikTok Ads Manager.
• Reporting: monitor metrics to kill underperforming ads and scale winners using GA, Meta, and TikTok data.
• Performance Ideation: develop creative concepts for social channels.
• Client Relationship Management: attend meetings and report on campaign effectiveness.

Skills

Paid social campaigns

Meta Ads Manager

TikTok Ads Manager

Analytics

Education

Marketing or Advertising degree

Tools

Meta Business Manager

TikTok Ads Manager

Google Analytics

Job description

Wolfgang Digital is one of Ireland’s and Europe’s most decorated performance digital marketing agencies, winning Best Large Integrated Agency 2 years in a row at the Global Search Awards. Our mission is to continually deliver exceptional digital marketing that drives extraordinary business growth for our 100+ clients.

We are seeking a Paid Social Executive who balances analytical precision with a passion for creative storytelling.

You will primarily sit on our Performance Social team but will work closely with our creative and strategy teams. There is a team of videographers and editors to bring ideas to life, while you manage the distribution, optimisation and reporting of your campaigns across Meta & TikTok & Pinterest.

Our culture is one of ongoing learning and development. We invest a lot of time each month in upskilling & development to ensure our team’s technical & communication skills are constantly improving. Our client relationships are long-lasting and we’re lucky to work with some of the most exciting brands in the world.

Responsibilities

• In-Platform Management: You will be responsible for setting up, launching, and managing campaigns within Meta & TikTok Ads Manager.
• Reporting: You’ll monitor metrics to kill underperforming ads and scale winners. Proficiency in Google Analytics, Meta and TikTok Ads Manager is required to monitor and interpret key conversion data.

• Performance Ideation: Creative is important for all of our clients, you will be required to develop creative concepts for social channels.
• Client Relationship Management: happy to attend client meetings and analyse, review and report on effectiveness of campaigns to continually improve results.

What We’re Looking For

Must haves

• Hands-on Experience: You have managed paid campaigns and can navigate TikTok and Meta Business Managers.
• The Performance Brain: You understand what hook rates, hold rates, and ROAS actually mean.
• Short-Form Mastery: You have a deep, intuitive understanding of the language of social video
• AI-Forward: You view AI as a partner. You are proficient in using prompt engineering to audit competitors or brainstorm creative angles.

Nice to have but not essential..

• Bonus points If you can pick up a camera and shoot some short form native social content

Qualifications

• Experience: 2+ years in a related role
• Proven Track Record: A portfolio with case studies with specific performance wins.
• Education/Training: A degree in Marketing or Advertising

Wolfgang Digital is:

• We are the First Irish Company to Transition to Employee Owned
• After 1 year with us, you’ll be eligible for Employee Ownership Profit share
• Certified Great Place to Work (Ranked #7 Best Workplaces In Ireland™ 2026 - Mid-Size)
• Paying a market-rate salary with the opportunity for performance bonuses
• Bike to Work Scheme and Tax Saver Travel Schemes available
• Wellbeing perks including massages, counselling, and medical checks
• An inclusive, equitable and diverse workplace
• Hybrid work model (we are in the office three days a week)
• Flexi-Time
• Training and development opportunities
• Continuous professional development through the Wolfgang Academy
• Team social events every quarter
• Annual tree planting events with Wolfgang Reforest
• Big on winning awards -you'll be challenged to become World-Leading (Our Awards)