Media Investment & Accountability Director

STARCOM MEDIA WORLDWIDE; Dublin; On-site; EUR 100,000 - 140,000; Full time

Job summary

STARCOM MEDIA WORLDWIDE is seeking an APAC Investment and Accountability Director to drive strategic commercial advantage across the region. You will partner with team leads to shape negotiation strategy, manage client investment KPIs, and lead cross-market activation excellence for sustained growth and value creation.

You will demonstrate leadership, commercial acumen, and strong stakeholder influence while guiding Activation teams toward a proactive investment approach and market-leading

Qualifications

• 12+ years experience in media, ideally from a media audit or agency investment environment.
• Expert across Office platforms: Word, PowerPoint and Excel.
• Expert on media investment tools and market knowledge.
• Strong financial management skills and business acumen.
• Confident, engaging presentation and communication skills with senior stakeholders.

Responsibilities

• Lead negotiation strategy and go-to-market philosophy for the client.
• Co-lead annual client negotiations achieving market benchmarks and KPI targets.
• Ensure activation process and product consistency across markets.
• Drive investment solutions and value creation with media partners.
• Build senior client relationships and manage client KPIs and audits.

Skills

Negotiation

Leadership

Media investment

Stakeholder management

Data analysis

Education

Bachelor's degree in Marketing or related

Tools

Media investment tools

Word

PowerPoint

Excel

Job description

As the APAC Investment and Accountability Director, you will work closely with the team lead and client lead in driving strategic commercial advantage for the client across the region. You will have responsibility which encompasses driving strategic solutions that delivers marketing led growth for the client and operational trading best practice with the in-market teams on a consistent and transparent approach. You will demonstrate internal and client leadership, commercial acumen and vision, and inspire the Activation teams to deliver a cohesive, proactive approach to investment solutions which helps the clients business grow.

Negotiation and activation leadership

• Work with the team lead on the negotiation strategy and go to market philosophy for the individual client
• Co-Lead annual client specific negotiations to ensure best outcome in line with or better than market / PMX benchmarking, delivering on client investment KPIs
• Ensure consistency of activation process and product across all markets
• Help drive market leading reputation for excellence for the Groupes activation capabilities, media partner relationships and value creation
• Uncover new and enhance existing JBPs for the client, including integration of Groupe strategic benefits to drive impact and a competitive advantage for the client
• Ongoing value tracking and consistent management of client KPIs, for internal and external merchandising

Client leadership

• Develop and maintain senior client contact including procurement lead
• Ensure that all client investment KPIs are exceeded
• Ensure media auditing processes are managed by the teams and attend client audit meetings
• Proactively support Client leads to manage client related activation issues when required

Internal & external relationship management

• Maintain productive working relationships and regular contact with senior media owners
• Escalation point where necessary to ensure issues are resolved in a fair and objective manner
• Work closely with Team Lead to support efficient and effective team structure and operations, and client satisfaction (indicated by client survey results) is consistently high
• Contribute and drive an investment community on the client that delivers learnings, best in market opportunities and a performance led culture
• Drive a Publicis POV and leadership on key industry topics
• Ensure that the agency’s PMX Media Partner targets are being tracked and met by client and team
• Ensure that the team are using PMX's best practice briefing and negotiation process to ensure best outcomes can be achieved for both our clients and the agency

Qualifications:

• 12+ years experience in media, ideally from a media audit or agency investment environment
• Expert across the following Office platforms: Word, PowerPoint and Excel
• Expert on media investment tools
• Possess market and industry knowledge – historical and current
• Possess strong financial management skills and business acumen
• Confident and engaging interpersonal, presentation and communication skills, able to guide and influence senior stakeholders.
• A strong leader that is inspiring, collaborative and enjoys mentoring, motivating and developing their team

A master negotiator, able to resolve any issues in a fair and objective manner, drive maximum meaningful value for our clients whilst nurturing long-term, sustainable relationships with our media partners.