Growth Marketing Lead

MongoDB; Dublin; On-site; EUR 120,000 - 180,000; Full time

Job summary

MongoDB is seeking a Lead, Growth Marketing to set the strategic direction for experimentation across the Self-Serve developer journey, with a strong focus on monetization and engagement. You will own the growth roadmap, decide prioritization, and partner with Product leaders to shape digital experience for converting and retaining users.

You will coach a team of growth marketers, manage the experiment portfolio, and communicate performance clearly to leadership, with a bias for action in a

Qualifications

• 6+ years of B2B SaaS lifecycle and growth marketing experience.
• Product-led growth experience desired
• Strong data instincts and measurement discipline.
• Proven track record managing an experiment pipeline and portfolio of programs.
• Deep understanding of marketing to developers or highly technical audiences.
• Leadership presence and stakeholder management across senior levels.

Responsibilities

• Set strategic direction and quality bar for experimentation across the Self-Serve developer journey with emphasis on monetization and engagement.
• Own growth marketing strategy and roadmap; prioritize based on customer journey analysis and business impact.
• Build and manage the experiment pipeline: intake, prioritization, velocity, and evaluation framework.
• Coach and develop growth marketers; serve as primary stakeholder manager across Product, Analytics, Data Science, CS, Product Marketing, and Dev Rel.
• Partner with Product leadership to shape digital experience strategy for converting, retaining, and growing existing users.
• Monitor KPIs and translate performance into a narrative for leadership; identify growth drivers and gaps.

Job description

• As a Lead, Growth Marketing, you’ll set the strategic direction and quality bar for experimentation across the Self-Serve developer journey with a heavy emphasis on monetization and engagement motions
• This is a highly visible role. You’ll act as a change agent across Product, Analytics, Data Science, Customer Success, Product Marketing, and Developer Relations, and you’ll be the person stakeholders come to for a clear read on what’s working, what’s next, and why
• Own the growth marketing strategy and roadmap, deciding what the team prioritizes and why, based on customer journey analysis and business impact
• Build and manage the experiment pipeline: intake, prioritization, velocity, and a consistent framework for evaluating and scaling wins
• Set and enforce the quality bar for campaigns, messaging, and experimentation rigor across the team
• Coach and develop growth marketers, leveling up their strategic thinking, execution, and craft; player-coach mentality
• Serve as the primary stakeholder manager of your area for Product, Analytics, Data Science, Customer Success, Product Marketing, and Developer Relations, aligning on roadmap moments and cross-functional dependencies
• Partner with Product leadership to shape the digital experience strategy for converting, retaining, and growing existing users
• Review and unblock team members’ campaigns and experiments, providing hands-on feedback rather than just sign-off
• Monitor team-wide KPIs and translate performance into a clear narrative for leadership: identifying quality markers, what’s driving growth, what’s not, and what we’re doing about it
• Identify emerging channels and PLG (and agent-led growth) opportunities worth the team’s investment
• Represent growth marketing in planning and prioritization conversations with senior stakeholders

You have deep expertise in product-led growth, and you know how to turn that expertise into a prioritized roadmap while leading a team that levels up under your coaching. You’re obsessed with customer success and you hold the team’s work to that same barYou bring a strong point of view on the customer journey and you’re comfortable with ambiguity. You’ve done the IC work yourself, including dynamic segmentation and personalized messaging across email, in-product, and web for B2B SaaS/developer audiences, and now you want to multiply that impact through strategy, prioritization, and peopleStrong stakeholder management skills, comfortable driving alignment across Product, Analytics, Data Science, Customer Success, and Dev Rel at multiple levels of seniorityExcellent written and verbal communication skills, including the ability to influence without direct authorityA high quality bar and the ability to hold others to it constructivelyExperience coaching, mentoring, or managing marketers, formally or as a team lead6+ years of B2B SaaS experience in lifecycle and growth marketing Product-led growth experience desired (bonus points for experience/understanding with agent-led growth!)Strong data instincts; you set the standard for measuring impact and won’t let the team ship without a way to know if it workedA track record of managing an experiment pipeline or portfolio of programs, not just running individual campaignsDeep understanding of marketing to developers or a highly technical audienceA sharp sense of prioritization; you can tell the difference between a good idea and the right idea for right nowComfort with ambiguity and the ability to bring structure to a fast-moving, high-visibility functionNatural leadership presence; you’re a change agent people want to follow