EMEA Campaign Strategy Director — Multi-Market Growth

Grant Thornton Ireland; Dublin; On-site; EUR 90,000 - 130,000; Full time

Job summary

Grant Thornton Ireland is seeking a Campaign Strategy Associate Director to shape how priority global campaigns are brought to market across EMEA. You will determine how global campaign propositions translate for the region, recommend which markets and audiences to prioritise and develop the briefs and activation plans that connect strategy to execution across owned, earned and paid channels.

The role remains involved through activation.

Qualifications

• Eight+ years in B2B campaign strategy, integrated marketing or campaign planning.
• Experience translating global campaigns into multi-market strategies.
• Strong ability to define audiences, client needs, propositions and measures.
• Fluent English; other European language skills are advantageous.

Responsibilities

• Translate priority global campaigns into EMEA strategies and prioritise markets.
• Develop strategic briefs, define objectives, audiences and measures.
• Coordinate activation plans across owned, earned and paid channels.
• Collaborate with market teams to ensure timely, consistent delivery.
• Monitor performance and recommend adjustments for scale.

Skills

B2B marketing

Campaign strategy

Audience definition

Data-driven

Cross-market

English fluent

Education

Degree in marketing or related

Job description

Grant Thornton Ireland is seeking a Campaign Strategy Associate Director to shape how priority global campaigns are brought to market across EMEA. You will determine how global campaign propositions translate for the region, recommend which markets and audiences to prioritise and develop the briefs and activation plans that connect strategy to execution across owned, earned and paid channels.

The role remains involved through activation.