Education Marketing Lead for Global Student Recruitment

PICKERING INSTITUTE PTE. LTD.

Dublin

On-site

EUR 55,000 - 75,000

Full time

5 days ago

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Job summary

Pickering Institute is seeking a proactive Senior Marketing Specialist to strengthen its brand presence and promote programmes across local and international markets. The role combines digital marketing, content creation, branding, event marketing and website management.

You will work with internal teams, education agents and external agencies to drive recruitment and engagement. The position requires hands-on execution of campaigns, content development and performance analysis, with a focus on

Qualifications

Bachelor’s Degree in Marketing, Communications, Business or a related discipline.
Minimum 2 years of relevant marketing experience with demonstrated ability to manage campaigns and projects independently.

Responsibilities

Plan, develop and execute integrated marketing initiatives to support recruitment and branding.
Manage digital channels: LinkedIn, Facebook, Instagram, Google Ads, email marketing and website.
Coordinate with agencies and vendors on strategy, creative development and delivery.
Maintain brand identity across digital and print materials and events.
Support content creation, events and student recruitment activities.