E-commerce Marketing Audit & Strategy — Data-Driven Growth

Tasklance; Ireland; On-site; < EUR 1,000; Full time

Job summary

QA Solutions is seeking an experienced digital marketing professional to conduct a comprehensive audit of our current marketing strategies for our e-commerce platform and develop a robust digital marketing plan. The project will enhance online visibility, increase conversion rates, and optimize our digital presence.

A strong emphasis will be placed on data-driven strategies that align with our business objectives and target audience, delivering actionable insights across SEO, PPC, social media,

Qualifications

• 3-5 years of experience in digital marketing, with proven expertise in e-commerce.
• Strong analytical skills and ability to interpret data to formulate strategic recommendations.
• Experience with digital marketing tools such as Google Analytics, SEMrush, or HubSpot.
• Demonstrated success in increasing web traffic and conversion rates through targeted marketing strategies.
• Excellent communication skills and ability to present findings in a clear, concise manner.

Responsibilities

• Conduct a comprehensive audit of current marketing strategies.
• Assess existing marketing tactics and identify areas for improvement.
• Provide actionable insights for better audience engagement.
• Deliver a detailed report with optimization opportunities across SEO, PPC, social media, and email marketing.
• Develop data-driven strategies aligned with business objectives and target audience.

Skills

Analytical skills

Communication skills

Data interpretation

E-commerce marketing

Tools

Google Analytics

SEMrush

HubSpot

Job description

QA Solutions is seeking an experienced digital marketing professional to conduct a comprehensive audit of our current marketing strategies for our e-commerce platform and develop a robust digital marketing plan. The project will enhance online visibility, increase conversion rates, and optimize our digital presence.

A strong emphasis will be placed on data-driven strategies that align with our business objectives and target audience, delivering actionable insights across SEO, PPC, social media,