Digital Marketing Audit and Strategy Development for E-commerce Platform

Tasklance; Ireland; On-site; < EUR 1,000; Full time

Job summary

QA Solutions is seeking an experienced digital marketing professional to conduct a comprehensive audit of our current marketing strategies for our e-commerce platform and develop a robust digital marketing plan. The project will enhance online visibility, increase conversion rates, and optimize our digital presence.

A strong emphasis will be placed on data-driven strategies that align with our business objectives and target audience, delivering actionable insights across SEO, PPC, social media,

Qualifications

• 3-5 years of experience in digital marketing, with proven expertise in e-commerce.
• Strong analytical skills and ability to interpret data to formulate strategic recommendations.
• Experience with digital marketing tools such as Google Analytics, SEMrush, or HubSpot.
• Demonstrated success in increasing web traffic and conversion rates through targeted marketing strategies.
• Excellent communication skills and ability to present findings in a clear, concise manner.

Responsibilities

• Conduct a comprehensive audit of current marketing strategies.
• Assess existing marketing tactics and identify areas for improvement.
• Provide actionable insights for better audience engagement.
• Deliver a detailed report with optimization opportunities across SEO, PPC, social media, and email marketing.
• Develop data-driven strategies aligned with business objectives and target audience.

Skills

Analytical skills

Communication skills

Data interpretation

E-commerce marketing

Tools

Google Analytics

SEMrush

HubSpot

Job description

Digital Marketing Audit and Strategy Development for E-commerce Platform

Budget: 500-1,000 USD (fixed)

Duration: 1-3 months

Experience: Entry

Job Description

QA Solutions is seeking an experienced digital marketing professional to conduct a comprehensive audit of our current marketing strategies and develop a robust digital marketing plan for our e-commerce platform. Our goal is to enhance online visibility, increase conversion rates, and optimize our digital presence. The project will involve assessing existing marketing tactics, identifying areas of improvement, and providing actionable insights for better audience engagement. The successful candidate will deliver a detailed report highlighting optimization opportunities across various digital channels including SEO, PPC, social media, and email marketing. A strong emphasis will be placed on data‑driven strategies that align with our business objectives and target audience.

Responsibilities

• Conduct a comprehensive audit of current marketing strategies.
• Assess existing marketing tactics and identify areas for improvement.
• Provide actionable insights for better audience engagement.
• Deliver a detailed report with optimization opportunities across SEO, PPC, social media, and email marketing.
• Develop data‑driven strategies aligned with business objectives and target audience.

Qualifications

• 3-5 years of experience in digital marketing, with proven expertise in e-commerce.
• Strong analytical skills and ability to interpret data to formulate strategic recommendations.
• Experience with digital marketing tools such as Google Analytics, SEMrush, or HubSpot.
• Demonstrated success in increasing web traffic and conversion rates through targeted marketing strategies.
• Excellent communication skills and ability to present findings in a clear, concise manner.