Digital Campaign Strategist & Analytics Lead (15-Month)

Live Nation, Inc; Dublin; Hybrid; EUR 42,000 - 60,000; Full time

Job summary

MCD Productions, Ireland, seeks a Digital Campaign Strategy & Analytics Executive on a fixed-term contract of ~15 months. You will lead social media and PR strategies to maximise exposure, drive ticket sales, and engage with audiences across entertainment, theatre, and live events.

Responsibilities include asset creation, data-backed optimisation, and ROI reporting while collaborating with artists, agents and platforms to secure targeted coverage.

Qualifications

• Degree in Digital Marketing, Communications or related field.
• Experience creating digital campaigns for events or entertainment.
• Ability to translate campaign data into actionable insights.

Responsibilities

• Develop and implement social media campaigns to boost ticket sales.
• Edit video content and assets for campaigns and events.
• Monitor, analyse and report on ROI and KPIs weekly.

Skills

Video editing

Social media strategy

Data analysis

Copywriting

Project management

Education

Bachelor's degree in Digital Marketing or Communications

Tools

Adobe Premiere Pro

Adobe After Effects

Photoshop

InDesign

Meta/TikTok/YouTube Ads

Job description

MCD Productions, Ireland, seeks a Digital Campaign Strategy & Analytics Executive on a fixed-term contract of ~15 months. You will lead social media and PR strategies to maximise exposure, drive ticket sales, and engage with audiences across entertainment, theatre, and live events.

Responsibilities include asset creation, data-backed optimisation, and ROI reporting while collaborating with artists, agents and platforms to secure targeted coverage.