Campaign Strategy & Analytics Executive (Live Events)

MCD Productions Limited

Dublin

On-site

EUR 42,000 - 62,000

Full time

3 days ago

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Job summary

MCD Productions is seeking a dynamic Digital Campaign Strategy & Analytics Executive on a fixed term contract of about 15 months to lead social media and PR campaigns for music, theatre, comedy, and exhibitions across Ireland. You will work with artists, agents, and platforms to maximise exposure and ticket sales, while tracking and reporting ROI and KPIs.

The role blends social media management, communications, and content creation in a fast-paced team environment, with a focus on delivering

Qualifications

Proven experience creating social media and PR campaigns for live events or entertainment.
Strong content creation and video editing understanding; ability to brief creative teams.
Data-driven with ability to track KPIs and report ROI for campaigns.

Responsibilities

Develop and lead social media strategies to maximise exposure and drive ticket sales.
Coordinate paid social campaigns and asset creation with partners and platforms.
Monitor campaigns daily/weekly for targeting, placement, and cost efficiency.
Provide data-driven recommendations to improve creative and performance.