Creative Strategy Director — Culture-Driven Campaigns Lead

THE TALENT PEOPLE PTE. LTD.; Dublin; On-site; EUR 120,000 - 180,000; Full time

Job summary

The Talent People Pte. Ltd. is seeking a Creative Strategy Director to shape the agency’s strategic and creative evolution. You will guide cross-functional teams and elevate narratives that place creators and communities at the heart of every concept.

With 8–15 years in creative or brand strategy, you will translate cultural trends into compelling campaigns and ensure strategic alignment across business development, accounts, and client teams. A dynamic, high-impact role awaits.

Qualifications

• 8–15 years in creative strategy, brand strategy, or integrated marketing.
• Experience in social-first, digital-led, or hybrid creative environments.
• Proven track record of campaigns where creators or communities shaped the core idea.
• Strong storytelling and client-facing presentation skills.

Responsibilities

• Define and lead the creative strategy function, setting frameworks for campaign thinking across teams.
• Translate audience insights and cultural trends into influence-led concepts and integrated narratives.
• Partner with BD, account management, and creator-facing teams for alignment and storytelling.
• Craft decks, narratives, and presentations to elevate pitch quality and win rates.
• Mentor teams to strengthen strategic thinking and storytelling abilities.

Skills

Storytelling

Deck crafting

Client-facing

Cross-functional leadership

Strategic thinking

Education

Business/Marketing degree

Job description

The Talent People Pte. Ltd. is seeking a Creative Strategy Director to shape the agency’s strategic and creative evolution. You will guide cross-functional teams and elevate narratives that place creators and communities at the heart of every concept.

With 8–15 years in creative or brand strategy, you will translate cultural trends into compelling campaigns and ensure strategic alignment across business development, accounts, and client teams. A dynamic, high-impact role awaits.