Branch Marketing Lead: HubSpot Campaigns & Lead Growth

Rexel Group; Dublin; Hybrid; EUR 55,000 - 75,000; Full time

Benefits offered by this job

Additional leave

Bike to work scheme

Company events

Company pension

Employee assistance program

Employee discount

On-site parking

Private medical insurance

Sick pay

Store discount

Job summary

Rexel Kellihers Electrical in Ireland's leading electrical wholesaler operates across a broad branch network. The Branch Marketing Lead role focuses on HubSpot CRM, targeted customer communications, and email marketing with personalised campaigns.

Based in the Marketing team, you will work with Sales, Purchasing and Branch Teams to drive engagement, lead generation and sales growth, with 2+ years in marketing and hands-on HubSpot experience preferred, and 50–60% travel to branches.

Qualifications

• 2+ years in marketing, campaign management or channel marketing.
• Hands-on experience using HubSpot.
• Experience managing email marketing campaigns and customer communications.
• Experience working with multiple stakeholders and suppliers.
• Strong project management and organisational skills.

Responsibilities

• Manage HubSpot CRM campaigns, workflows, email journeys and customer segmentation.
• Develop and execute email marketing campaigns and personalised customer communications.
• Maintain mailing lists, customer data and GDPR compliance.
• Support product launches, supplier campaigns and promotional activities.
• Create marketing content including emails, web content and sales collateral.
• Monitor campaign performance and provide reports and recommendations.
• Conduct branch visits to support campaign activation and brand compliance.
• Work closely with Sales, Purchasing, Operations and Supplier partners.
• Support customer engagement and lead generation initiatives.

Skills

HubSpot CRM

Campaign management

Email marketing

Stakeholder management

Project management

Tools

HubSpot CRM

Power BI

Google Analytics

Job description

Rexel Kellihers Electrical in Ireland's leading electrical wholesaler operates across a broad branch network. The Branch Marketing Lead role focuses on HubSpot CRM, targeted customer communications, and email marketing with personalised campaigns.

Based in the Marketing team, you will work with Sales, Purchasing and Branch Teams to drive engagement, lead generation and sales growth, with 2+ years in marketing and hands-on HubSpot experience preferred, and 50–60% travel to branches.