Trade Marketing Exec - Fmcg Retail (Tangerang)

Pt Javatec Trimitra Utama; Tangerang; On-site; IDR 89,280,000 - 133,920,000; Full time

Benefits offered by this job

Competitive salary

Performance incentives

Job summary

Pt Javatec Trimitra Utama, a dynamic FMCG company, is seeking a Trade Marketing Specialist to drive brand visibility and sales at the point of purchase in Bekasi. You will translate brand strategies into effective in-store and channel marketing initiatives, collaborating with sales teams, retailers, and agencies to execute promotional campaigns and ensure optimal product placement.

This role offers hands-on experience in trade marketing within a fast-paced market, with opportunities to develop

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 2–3 years of experience in trade marketing, brand activation, or field marketing, preferably in FMCG.
• Strong understanding of retail environments and consumer purchasing behavior.
• Excellent project management and organizational skills, with a keen eye for detail.
• Creative thinking and the ability to develop innovative marketing concepts.
• Proficiency in MS Office applications and experience working with sales teams.

Responsibilities

• Develop and implement in-store marketing strategies and promotional programs to support brand objectives.
• Collaborate with the sales team to understand retailer needs and execute tailored trade marketing plans.
• Manage the design, production, and distribution of Point-of-Sale (POS) materials.
• Plan and execute in-store activations, sampling programs, and promotional events.
• Analyze the effectiveness of trade marketing activities and provide recommendations for optimization.
• Ensure brand consistency and visual merchandising standards are maintained across all retail channels.

Education

Bachelor's degree in Marketing, Business Administration, or a related field

Job description

Our client, a dynamic force in the FMCG market, is seeking an energetic and creative Trade Marketing Specialist to drive brand visibility and sales performance at the point of purchase in Bekasi . This role is essential for translating brand strategies into effective in‑store and channel marketing initiatives that capture consumer attention and encourage purchasing decisions. You will work closely with sales teams, retailers, and agencies to execute impactful promotional campaigns and ensure optimal product placement and merchandising. This is a great opportunity for a marketing professional to gain hands‑on experience in trade marketing within a leading FMCG company, operating in the bustling commercial environment of Bekasi .

About the Role

Our client, a dynamic force in the FMCG market, is seeking an energetic and creative Trade Marketing Specialist to drive brand visibility and sales performance at the point of purchase in Bekasi . This role is essential for translating brand strategies into effective in‑store and channel marketing initiatives that capture consumer attention and encourage purchasing decisions. You will work closely with sales teams, retailers, and agencies to execute impactful promotional campaigns and ensure optimal product placement and merchandising. This is a great opportunity for a marketing professional to gain hands‑on experience in trade marketing within a leading FMCG company, operating in the bustling commercial environment of Bekasi .

Key Responsibilities

• Develop and implement in‑store marketing strategies and promotional programs to support brand objectives.
• Collaborate with the sales team to understand retailer needs and execute tailored trade marketing plans.
• Manage the design, production, and distribution of Point‑of‑Sale (POS) materials.
• Plan and execute in‑store activations, sampling programs, and promotional events.
• Analyze the effectiveness of trade marketing activities and provide recommendations for optimization.
• Ensure brand consistency and visual merchandising standards are maintained across all retail channels.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 2–3 years of experience in trade marketing, brand activation, or field marketing, preferably in FMCG .
• Strong understanding of retail environments and consumer purchasing behavior.
• Excellent project management and organizational skills, with a keen eye for detail.
• Creative thinking and the ability to develop innovative marketing concepts.
• Proficiency in MS Office applications and experience working with sales teams.

Benefits

• Competitive salary and performance incentives.
• Comprehensive