Sr. Manager Marketing & Communications

KantorKu; Jakarta Pusat; Presencial; IDR 2 000 000 000 - 5 000 000 000; Tempo integral

Resumo da oferta

ITSEC, a leading cybersecurity company listed on the IDX, seeks a senior marketing leader in Jakarta to own and accelerate growth across Asia and ITSEC Academy. You will drive full-funnel strategies, partner with Sales to optimize leads, and deliver data-driven optimization across CAC and CPI metrics.

You will manage a multidisciplinary team, refresh marketing plans quarterly, and ensure adherence to premium branding guidelines across the group.

Qualificações

• Bachelor’s degree in Marketing, Communications, Business or related field.
• Experience driving acquisition and growth for B2B SaaS and consumer apps with CAC/CPI accountability.
• Strong command of paid media, CRM, analytics, and marketing automation.
• Experience in cybersecurity/fintech/regulated industries is a plus.

Responsabilidades

• Own and drive the commercial growth within the Communications Division across ITSEC Asia and ITSEC Academy.
• Develop and execute full-funnel integrated marketing strategies for B2B SaaS products.
• Translate targets into actionable campaign briefs, channel strategies, and budgets.
• Maintain daily funnel optimization, weekly status updates, and monthly performance reports.
• Collaborate with Sales to optimize lead quality, routing, and conversion velocity.
• Analyze performance dashboards and user behavior to refine campaigns.

Conhecimentos

Paid media

CRM platforms

Full-funnel analytics

Marketing automation

Formação académica

Bachelor’s degree in Marketing, Communications, Business

Master’s degree advantageous

Ferramentas

Marketing automation software

Descrição da oferta de emprego

• Own and drive the commercial growth within the Communications Division across ITSEC Asia and ITSEC Academy.
• Develop and execute full-funnel integrated marketing strategies (awareness, acquisition, and retention) across B2B SaaS product portfolios.
• Convert company commercial targets into actionable campaign briefs, channel strategies, content calendars, and performance budgets for executive review and approval.
• Maintain a disciplined operational rhythm, including daily funnel optimizations, weekly campaign status updates, and formal monthly performance and planning reports.
• Partner closely with Sales teams to optimize lead quality, routing, and conversion velocity against target benchmarks.
• Continuously analyze performance dashboards (traffic, leads, CAC, CPI), user behavior, and market activity to make data-backed campaign adjustments.
• Regularly refresh marketing plans on a quarterly cadence to maintain alignment with broader business objectives and OKRs.
• Enforce and roll out elevated, premium group-wide branding guidelines across the group and subsidiaries.
• Manage vendor and external marketing agency relationships, service level agreements (SLAs), retainers, and output quality.
• Lead a multidisciplinary team of specialists, conducting regular 1-on-1 performance check-ins, setting clear objectives, and fostering professional growth.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field (Master’s degree is an advantage).
• 8-10 years of progressive experience in marketing and communications, with at least 3 years in leading a team.
• Proven hands-on experience driving acquisition and growth for both B2B SaaS platforms and consumer applications, with direct accountability for subscriber metrics, CAC, and CPI.
• Background in cybersecurity, fintech, telecommunications, or other trust-sensitive/regulated industries. Experience within a publicly listed company environment is preferred.
• Strong command of paid media, CRM platforms, full-funnel analytics, and marketing automation.
• Ability to translate complex technical concepts into clear, compelling value propositions for both enterprise decision-makers and consumer audiences.
• Strong vendor management skills with experience negotiating agency retainers and holding partners accountable to SLAs.
• High level of operational discipline with a proven ability to meet tight daily, weekly, and monthly reporting deadlines.
• Familiarity with corporate communication sensitivity and disclosure discipline in listed or highly regulated business environments.
• Structured approach to team management, setting clear OKRs, and running regular performance reviews.

ITSEC is one of the leading cybersecurity companies in the APAC region, listed on the Indonesian Stock Exchange (IDX), with over 300 employees across five countries. We deliver end-to-end cybersecurity services and solutions, including Consulting Services, Security Solutions Integration, and Managed Security Services. ITSEC provides continuous IT infrastructure protection against multiplying cybersecurity threats and ensures compliance with increasingly demanding data protection and critical infrastructure regulations. Our expertise has been built over a decade of delivering thousands of high-quality cybersecurity projects, providing cutting-edge solutions in collaboration with world-class technology partners across financial, telecommunications, energy, transportation, manufacturing, and other critical industry sectors. We also have extensive experience in helping our customers with fraud prevention, Operational Technology (OT), and Industrial IoT (IIoT) security.