Join our marketing team as a Social Media Specialist and help build engaging food, lifestyle, and brand experiences across multiple social media channels. You will shape compelling content, connect with audiences, and contribute to social media growth in a fast-paced, multi-brand environment.
Key responsibilities
- Develop and execute social media content plans for Instagram, TikTok, Facebook, and YouTube Shorts.
- Create engaging copy and storytelling for food, lifestyle, and brand content.
- Plan, schedule, publish, and optimise content across social media platforms.
- Monitor current trends, viral hooks, audience engagement, and content performance.
- Track social media analytics and use insights to improve content and campaign results.
- Coordinate with videographers, graphic designers, and marketing managers to deliver high-quality content.
- Support social media marketing activities across multiple brands.
- Contribute to Meta Ads, TikTok Ads, and social media marketing funnel initiatives where required.
What we're looking for
- Minimum 1 year of experience as a Social Media Specialist, preferably in F&B, hospitality, lifestyle, or a creative agency.
- Strong understanding of Instagram, TikTok, Facebook, and YouTube Shorts.
- Creative, proactive, organised, detail-oriented, and able to work independently.
- Strong copywriting and storytelling skills, especially for food and lifestyle content.
- Understanding of current social media trends, viral hooks, audience engagement, and content performance.
- Familiarity with content planning, scheduling, publishing, and social media analytics.
- Basic knowledge of Meta Ads, TikTok Ads, and social media marketing funnels is a plus.
- Ability to coordinate effectively with videographers, graphic designers, and marketing managers.
- Good communication skills in Bahasa Indonesia and English.
- Comfort working in a fast-paced environment and managing multiple brands.
Your application will include the following questions:
- Pernyataan mana di bawah ini yang paling mendeskripsikan hakmu bekerja di Indonesia?
- Berapa gaji bulanan yang kamu inginkan?
- Berapa tahun pengalaman kerjamu sebagai Spesialis Media Sosial?
- Kualifikasi mana yang kamu miliki?