Senior Graphic Designer

Grafis Masa Kini; Jakarta Pusat; On-site; IDR 150,000,000 - 240,000,000; Full time

Job summary

Kopi Kenangan is seeking a Senior Graphic Designer to lead visual design and asset creation for major campaigns across Malaysia, Singapore, and other international markets, including India. You will spearhead creative direction and develop final assets for bi-monthly launches, while producing fast-turnaround assets for monthly campaigns.

Proficiency in Photoshop and Illustrator is essential, along with the ability to leverage AI tools for ideation and mood boards.

Qualifications

• 5–6 years of visual and graphic design experience, in advertising agencies or fast-paced in-house creative teams.
• Regional or global marketing campaign leadership experience; F&B or retail design a plus.
• Proficiency in Adobe Photoshop and Adobe Illustrator; ability to create assets for multiple markets.

Responsibilities

• Lead visual design and asset creation for major campaigns across Malaysia, Singapore and other international markets.
• Spearhead creative direction and key visual execution for annual brand campaigns and collaborations.
• Develop mood boards and visual concepts for bi-weekly creative alignments using AI tools, followed by final artwork execution.
• Collaborate with regional marketing and creative teams to ensure brand quality and visual consistency across touchpoints.

Skills

AI ideation

English

Creative direction

Tools

Adobe Photoshop

Adobe Illustrator

Job description

Description

Kopi Kenangan is looking for a Senior Graphic Designer to lead visual design and asset creation for major campaigns across Malaysia, Singapore, and other international markets, including India. In this role, you will spearhead creative direction and key visual execution for annual brand campaigns and strategic collaborations, while developing visual concepts and final design assets for bi-monthly limited-time offering (LTO) launches. You will also produce fast-turnaround assets for monthly tactical and promotional campaigns, including double-digit shopping sales and regional Kenangan Day promotions. Leveraging AI tools, you will develop initial mood boards and visual concepts for bi-weekly creative alignments, followed by precise layout design and final artwork execution using Photoshop and Illustrator. Working closely with regional marketing and creative teams, you will ensure consistent brand quality and visual alignment across all customer touchpoints and markets.

Qualification

• Experience: 5 to 6 years of experience in visual and graphic design, with a strong background in advertising agencies or fast-paced in-house creative teams.
• Regional Exposure: Proven track record leading regional or global marketing campaigns. F&B or retail design experience is a strong advantage!
• Technical Mastery: Expert proficiency in Adobe Photoshop and Adobe Illustrator.
• AI-Powered Workflow: Hands-on experience leveraging AI tools (e.g., ChatGPT) for early-stage ideation, mood boarding, and visual conceptualization.
• Agility & Craftsmanship: Ability to thrive in a high-speed, dynamic environment with rapid turnarounds while maintaining senior-grade design precision.
• Language & Communication: Excellent English communication skills for seamless collaboration with cross-regional stakeholders.

Kopi Kenangan is a coffee chain with more than 1300 stores globally. We are in Indonesia, Malaysia, Singapore, Philippines, India, Australia and Taiwan. We became the 1st F&B Unicorn in SE Asia in December 2021. We are Halal Certified and was named Brand of The Year winner in the Café Chain Category Indonesia by The World Branding Awards 2025 – 2026. Our mission is to serve high quality coffee, made with the freshest Indonesia sourced ingredients to customers in Indonesia and the rest of the world.