Search Engine Optimization Copywriter

Visa Station; Indonesia; A distancia; IDR 50.000.000 - 80.000.000; Jornada completa

Descripción de la vacante

Visa Station in Bali is seeking a full-time remote SEO Copywriter to craft optimized content for our visa consulting services. You will research keywords, write and optimize copy for websites and landing pages, and keep content fresh to improve rankings and user engagement.

You will work closely with marketing and consulting teams to understand audience needs and visa services, monitor performance with analytics, and ensure all copy is clear, accurate, and on-brand.

Formación

• Strong SEO copywriting and web content writing skills to create optimized digital content.
• Keyword research to identify opportunities for ranking and guide content topics.
• Content strategy and writing to plan, organize, and produce cohesive, goal-driven copy.
• Excellent written communication, attention to detail, and ability to adapt tone to brand/audience.
• Familiarity with basic SEO tools and analytics platforms (e.g., Google Search Console, Google Analytics).
• Ability to work independently in a remote environment, manage deadlines, and collaborate with cross-functional teams.
• Experience in travel, immigration, or visa consulting is beneficial; background in Marketing/Communications preferred.

Responsabilidades

• Create SEO-focused content that drives organic traffic.
• Research keywords and optimize website copy and landing pages.
• Update existing content to improve search rankings and user engagement.
• Collaborate with marketing and consulting teams to understand target audiences and visa services.
• Monitor content performance, recommend improvements based on analytics, and ensure copy is accurate and on-brand.

Conocimientos

SEO Copywriting

Keyword Research

Content Strategy

Writing Clarity

Analytics Tools

Remote Work

Deadline Management

Team Collaboration

Travel/Visa Knowledge

Herramientas

Google Analytics

Google Search Console

Descripción del empleo

Company Description

Visa Station is Bali’s most affordable and trusted visa consulting agency, supporting individuals who are working, living, or moving to Bali. The company provides efficient, tailored consultation services to anyone applying for an Indonesian visa, focusing on clarity, reliability, and client success. With over 5 years of experience in the travel and visa industry, Visa Station has assisted thousands of clients from around the world. A dedicated team of expert visa consultants helps clients navigate complex visa requirements and offers practical guidance throughout the application process.

Role Description

The Search Engine Optimization Copywriter is a full-time remote role responsible for creating SEO-focused content that drives organic traffic and supports Visa Station’s digital presence. Day-to-day tasks include researching and identifying relevant keywords, writing and optimizing website copy and landing pages, and updating existing content to improve search rankings and user engagement. The role involves collaborating with marketing and consulting teams to understand target audiences and visa services, shaping content strategy to align with business goals. The SEO Copywriter will monitor content performance, recommend improvements based on analytics, and ensure all copy is accurate, clear, and aligned with brand guidelines.

Qualifications

• Candidates should possess strong SEO Copywriting and Web Content Writing skills to create optimized, user-friendly digital content.
• Candidates should possess Keyword Research skills to identify opportunities for ranking and guide content topics and structure.
• Candidates should possess Content Strategy and Writing skills to plan, organize, and produce cohesive, goal-driven copy.
• Candidates should possess excellent written communication skills, attention to detail, and the ability to adapt tone and style to brand and audience.
• Candidates should possess familiarity with basic SEO tools and analytics platforms (e.g., Google Search Console, Google Analytics, or similar) and an understanding of on-page SEO best practices.
• Candidates should possess the ability to work independently in a remote environment, manage deadlines, and collaborate effectively with cross-functional teams.
• Experience in the travel, immigration, or visa consulting industry is beneficial; a background in Marketing, Communications, or a related field is preferred.