Remote Enterprise B2B Content & Campaign Strategist

WPP Company; Jakarta Pusat; Remote; IDR 779,626,000 - 1,559,253,000; Full time

Job summary

WPP Production is seeking a freelance Digital & Content Strategist to develop integrated campaigns and content strategies for enterprise clients. You will drive engagement, lead generation, and brand awareness on LinkedIn and through a monthly newsletter.

The role requires 5–10 years in digital marketing within B2B tech, strong research skills, and the ability to translate complex information into clear content. Based in Singapore, remote with occasional meetings.

Qualifications

• Bachelor’s degree or equivalent in marketing, communications, journalism, or related field.
• 5–10 years of digital marketing, content strategy, or social media management in a B2B tech environment.

Responsibilities

• Develop comprehensive campaign and communications strategies for target audiences across TOF/MOF/BOF.
• Deliver monthly digital performance reports and provide actionable insights.
• Plan monthly content calendars and 15–20 post outlines per month with formats and references.
• Develop topic outlines for monthly newsletters targeting CISOs and IT professionals.
• Integrate sustainability messaging into content where appropriate.
• Collaborate with team and ensure alignment with brand guidelines.

Skills

Campaign & Comms/Content Strategy

Digital Marketing

Social Media Management

Content Creation

Research & Analysis

Performance Reporting

SEO Principles

Communication & Collaboration

Sustainability Topics

Product Marketing

Industry verticals (manufacturing, etc

Education

Bachelor’s degree in Marketing/Communications/Journalism

Job description

WPP Production is seeking a freelance Digital & Content Strategist to develop integrated campaigns and content strategies for enterprise clients. You will drive engagement, lead generation, and brand awareness on LinkedIn and through a monthly newsletter.

The role requires 5–10 years in digital marketing within B2B tech, strong research skills, and the ability to translate complex information into clear content. Based in Singapore, remote with occasional meetings.