Quantitative Brand Health & Insights Lead

PT Ipsos Market Research; Jakarta Selatan; Presencial; IDR 350.000.000 - 650.000.000; Jornada completa

Descripción de la vacante

Ipsos, a leading global research firm, seeks a Research Manager, Quantitative to own design, execution, and delivery of Brand Health Tracking and Creative Excellence projects in Jakarta. You will oversee data collection, analysis, and insight generation while mentoring two junior researchers.

Collaborating with clients, creative teams, and cross-functional stakeholders, you will ensure rigorous methods, accurate reporting, and actionable recommendations that align with business goals.

Formación

• Bachelor’s degree in Statistics, Psychology, Marketing, or related field; Master’s preferred.
• Minimum 6 years of experience in quantitative market research, with a focus on brand health or advertising effectiveness.
• Proven experience managing small research teams or projects.
• Advanced proficiency in statistical analysis tools (SPSS, SAS, R, Python).
• Strong analytical mindset with ability to translate data into actionable recommendations.
• Excellent written and verbal communication skills in English and Bahasa Indonesia.
• Demonstrated ability to manage multiple projects simultaneously under tight deadlines.
• Client-facing experience with strong presentation and stakeholder management skills.
• Detail-oriented, organized, and committed to maintaining high data quality standards.

Responsabilidades

• Design and oversee quantitative research methodologies for brand health and creative effectiveness studies.
• Manage end-to-end project lifecycle, including scoping, budgeting, timelines, and deliverables.
• Supervise and mentor two subordinate researchers, providing guidance on analytical techniques and reporting.
• Prepare and present comprehensive reports, dashboards, and presentations to clients and internal stakeholders.
• Ensure compliance with Ipsos standards, ethical guidelines, and local regulations.
• Collaborate with creative, brand, and client teams to align research objectives with business goals.
• Identify opportunities for methodological innovation and continuous improvement.
• Maintain up-to-date knowledge of market research trends and quantitative techniques.

Conocimientos

Statistical analysis tools (SPSS, SAS,

Analytical mindset

English and Bahasa Indonesia comms

Client-facing & stakeholder management

Project management / team supervision

Educación

Bachelor’s degree in Statistics, Psychology, Marketing, or related field; Master’s preferred

Herramientas

SPSS

SAS

R

Python

Descripción del empleo

Ipsos, a leading global research firm, seeks a Research Manager, Quantitative to own design, execution, and delivery of Brand Health Tracking and Creative Excellence projects in Jakarta. You will oversee data collection, analysis, and insight generation while mentoring two junior researchers.

Collaborating with clients, creative teams, and cross-functional stakeholders, you will ensure rigorous methods, accurate reporting, and actionable recommendations that align with business goals.