Public Relations Officer

BINUS Group; Jakarta Barat; On-site; IDR 240,000,000 - 360,000,000; Full time

Job summary

BINUS Group is seeking a Public Relations professional to craft and execute PR strategies at local and national levels. You will manage media relations, press materials, and multi-channel communications to strengthen.brand awareness and corporate image.

The role requires 2–3 years in PR, strong Bahasa Indonesia and English, and the ability to build influential media partnerships. Bachelor's degree in a related field is required.

Qualifications

• Bachelor’s degree in a related field.
• 2–3 years of PR/ Communications experience.
• Bilingual in Bahasa Indonesia and English.

Responsibilities

• Develop and execute PR strategies to strengthen brand image.
• Manage media relations and external communications, including press releases and interviews.
• Plan PR events and activities such as press conferences and media visits.
• Create engaging content across social media to improve visibility.
• Build relationships with stakeholders and support executive communications.

Skills

Media relations

Press releases

Stakeholder management

Networking

Communication skills

Education

Bachelor’s degree in Public Relations/Communications/Marketing/ Journalism

Job description

• Develop and execute PR strategies and campaigns across local and national levels to strengthen brand awareness and corporate image.
• Manage media relations and external communications, including press releases, news feeding, publicity materials, media interviews, and multi-channel communications.
• Plan and oversee PR events and activities, including press conferences, exhibitions, open days, media visits, on/off-air activities, and Rector-related events.
• Create and manage engaging content across social media and other media platforms to increase the institution’s visibility, publicity, and positive brand perception.
• Build and maintain relationships with key stakeholders and media, while supporting executive communications through speechwriting, media strategy, and other communication initiatives.

• Bachelor’s Degree (S1) in Public Relations, Communications, Marketing, Journalism, or a related field.
• Minimum 2–3 years of experience in Public Relations, Corporate Communications, Media Relations, or a related role.
• Strong written and verbal communication skills in both Bahasa Indonesia and English.
• Experienced in media relations, press releases, corporate communications, and PR activities/events.
• Strong interpersonal, networking, and stakeholder management skills, with the ability to build relationships with media, external partners, and internal stakeholders.