Performance Marketing Specialist - Meta & Tiktok Ads

Pt. Montera Strategic Group; Tangerang; Hybrid; IDR 223,200,000 - 468,720,000; Full time

Benefits offered by this job

Hybrid work model

Competitive salary

Professional development

Job summary

Pt. Montera Strategic Group is seeking a Lead Digital Marketing Specialist in Tangerang to oversee and optimize online campaigns across SEO, SEM, social media, email, and content marketing. You will lead a small team, analyze performance, and leverage data to maximize ROI.

The right candidate has a track record of successful marketing leadership and a data-driven mindset. The role offers a hybrid work arrangement in Tangerang with competitive pay and opportunities for professional growth within

Qualifications

• 5+ years of digital marketing experience with a proven track record.
• In-depth knowledge of SEO, SEM, social media, email and content marketing.
• Proficiency with Google Analytics, Google Ads, social media management platforms, and email marketing software.
• Strong analytical skills to drive marketing decisions.
• Excellent leadership and communication skills, with team experience in Tangerang.

Responsibilities

• Develop and implement integrated digital marketing strategies to achieve business objectives, including lead generation and brand building.
• Manage and optimize SEO and SEM campaigns, including keyword research, ad copywriting, and bid management.
• Oversee social media marketing, including content creation, community engagement, and paid social advertising.
• Develop and execute email marketing campaigns, including list segmentation, automation, and performance analysis.
• Analyze website traffic, campaign performance and KPIs, providing regular reports and actionable insights to stakeholders.

Skills

Digital marketing

SEO/SEM

Social media

Email marketing

Content marketing

Leadership

Analytics

Google Analytics

Google Ads

Tools

Google Analytics

Google Ads

Social media tools

Email marketing software

Job description

Our client is seeking a strategic and results-oriented Lead Digital Marketing Specialist to manage and optimize their online marketing efforts from Tangerang. This key role involves developing and executing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing, to drive lead generation and brand awareness. You will lead a small team of marketing professionals, analyze campaign performance, and leverage data insights to continuously improve ROI. This is an excellent opportunity for a seasoned digital marketer to take on leadership responsibilities and make a significant impact on our business growth.

Key Responsibilities

• Develop and implement integrated digital marketing strategies to achieve business objectives, including lead generation, customer acquisition, and brand building.
• Manage and optimize Search Engine Optimization (SEO) and Search Engine Marketing (SEM) campaigns, including keyword research, ad copywriting, and bid management.
• Oversee social media marketing efforts, including content creation, community engagement, and paid social advertising.
• Develop and execute email marketing campaigns, including list segmentation, campaign automation, and performance analysis.
• Analyze website traffic, campaign performance, and marketing KPIs using tools like Google Analytics, providing regular reports and actionable insights to stakeholders.

Requirements

• 5+ years of experience in digital marketing, with a proven track record of successful campaign management and optimization.
• In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing principles.
• Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
• Strong analytical skills and the ability to interpret data to drive marketing decisions.
• Excellent leadership and communication skills, with experience managing a team in the Tangerang area.

Benefits

• Competitive salary and performance-based bonuses.
• Hybrid work model offering a blend of office and remote work flexibility.
• Comprehensive health, dental, and vision insurance.
• Opportunities for professional development and continuous learning.
• A dynamic work environment focused on innovation and measurable results.