Performance-Focused Paid Media Strategist

dentsuaegis; Jakarta Pusat; On-site; IDR 133,920,000 - 200,880,000; Full time

Job summary

Dentsu Amplifi in Jakarta seeks a capable Biddable Media Specialist to manage and optimize paid media campaigns across Google, Meta, and TikTok. You will translate objectives into audiences, bidding, budgets, and placements, and ensure campaigns run smoothly with precise tracking and reporting.

The role focuses on testing hypotheses, learning from results, and applying insights to improve performance for client brands. A minimum of one year in paid media within an agency is preferred.

Qualifications

• At least 1 year of experience in biddable media, paid media, digital advertising, or ad operations, ideally within an agency.
• Hands-on experience with Google Ads, Meta Ads, TikTok Ads, and/or programmatic platforms.
• Data guides decisions, but curiosity drives deeper investigation.
• Comfortable making decisions, testing hypotheses, and changing course when the evidence points.
• Organized enough to manage multiple campaigns and priorities without losing detail.
• Curious about people, platforms, algorithms, creative, technology, and what makes behaviour change.

Responsibilities

• Manage and optimize paid media campaigns across Google, Meta, TikTok, and other relevant platforms.
• Translate campaign objectives into decisions around audiences, bidding, budgets, targeting, placements, and creative.
• Monitor performance and investigate the why behind the numbers, identifying what to change and where to push further.
• Run tests, learn from the results, and turn those learnings into the next optimization.
• Partner with planners, clients, creative teams, and platform specialists to solve problems and improve campaign outcomes.
• Keep campaign setup, tracking, pacing, documentation, and reporting accurate and on track.

Skills

Biddable media

Paid media

Campaign optimization

Decision making

Hypothesis testing

Campaign management

Tools

Google Ads

Meta Ads

TikTok Ads

Programmatic platforms

Job description

Dentsu Amplifi in Jakarta seeks a capable Biddable Media Specialist to manage and optimize paid media campaigns across Google, Meta, and TikTok. You will translate objectives into audiences, bidding, budgets, and placements, and ensure campaigns run smoothly with precise tracking and reporting.

The role focuses on testing hypotheses, learning from results, and applying insights to improve performance for client brands. A minimum of one year in paid media within an agency is preferred.