Performance Biddable Campaign Strategist

Publicis Groupe Indonesia

Jakarta Pusat

On-site

IDR 167,400,000 - 290,160,000

Full time

11 hours ago

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Job summary

Publicis Groupe Indonesia is seeking an experienced Campaign Execution specialist to set up and manage biddable campaigns across Google Ads, Meta Ads Manager, TikTok Ads, and DV360. You will ensure assets and tracking are properly implemented and deliver data-driven optimisations daily.

You will also prepare regular performance reports, provide actionable insights, and support planning across media channels while collaborating closely with account teams and clients in a fast-paced agency

Qualifications

Bachelor's degree in Marketing, Communications, Business, or related field.
2–3 years of experience in biddable/performance media, ideally in an agency.
Hands-on with Google Ads, Meta Ads Manager, and DV360; familiarity with TikTok Ads is a plus.
Strong analytical skills; proficient in Excel/Google Sheets and dashboards.
Knowledge of tracking, attribution, and performance metrics (CPM, CPC, CTR, CPA, ROAS).

Responsibilities

Set up, launch, and manage campaigns across Google Ads, Meta Ads Manager, TikTok Ads, and DV360.
Monitor budget, pacing, and performance daily; optimise to meet client KPIs.
Ensure assets, tags, pixels, and tracking are implemented accurately and on time.
Prepare regular performance reports and post-campaign analyses with insights and recommendations.
Plan support: assist in developing media plans, budget allocations, and channel strategies; collaborate with teams.