Media Manager

PT IBU ANAK INDONESIA; Jakarta Utara; On-site; IDR 200,000,000 - 360,000,000; Full time

Job summary

PT IBU ANAK INDONESIA is seeking a Media Manager to develop, plan, execute, and oversee the company’s media strategies across digital and traditional platforms. You will strengthen brand awareness and engagement while ensuring consistent messaging across all channels.

You will manage media plans, identify optimal channels, supervise the media team, and analyze performance to drive growth in audience reach and market penetration. Strong leadership and analytical skills are essential.

Qualifications

• Bachelor's degree in communications, marketing, broadcasting, multimedia, digital marketing or related field.
• Minimum 3–5 years in media management, digital marketing, social media management, or related role.
• 1–2 years of team leadership or supervisory experience preferred.
• Strong understanding of media planning, digital marketing, social media strategy and content development.
• Familiarity with Meta Business Suite, TikTok Business, Google Analytics and other analytics tools.
• Strong analytical, strategic planning and problem-solving skills.

Responsibilities

• Develop and implement comprehensive media strategies aligned with business objectives.
• Create media plans to increase brand awareness, engagement and market penetration.
• Identify suitable media channels based on target audiences and business needs.
• Manage and oversee digital media platforms including Instagram, TikTok, Facebook, YouTube, LinkedIn, websites and more.
• Ensure consistent brand identity, messaging and communication across all media platforms.
• Optimize digital media performance through audience insights, content strategies and platform analytics.
• Oversee paid media activities and digital advertising campaigns.

Skills

Media management

Digital marketing

Social media management

Strategic planning

Analytical thinking

Problem solving

Education

Bachelor's Degree in Communications, Marketing, Broadcasting, Multimedia, Digital Marketing, or related field

Tools

Meta Business Suite

TikTok Business

Google Analytics

Job description

The Media Manager is responsible for developing, planning, executing, and overseeing the company's overall media strategies across digital and traditional platforms. This role plays a key part in strengthening brand awareness, increasing audience engagement, expanding market reach, and ensuring consistent brand communication across all media channels.

Job Descriptions:

Develop and implement comprehensive media strategies aligned with the company's business and marketing objectives.

Create effective media plans to increase brand awareness, audience engagement, and market penetration.

Identify the most suitable media channels based on target audiences and business needs.

Manage and oversee the company's digital media platforms, including Instagram, TikTok, Facebook, YouTube, LinkedIn, websites, and other relevant channels.

Ensure consistent brand identity, messaging, and communication across all media platforms.

Optimize digital media performance through audience insights, content strategies, and platform analytics.

Oversee paid media activities and digital advertising campaigns.

Requirements:

Bachelor's Degree in Communications, Marketing, Broadcasting, Multimedia, Digital Marketing, or a related field.

Minimum 3-5 years of experience in Media Management, Digital Marketing, Social Media Management, or a related position.

At least 1-2 years of experience in team leadership or supervisory roles is preferred.

Strong understanding of media planning, digital marketing, social media strategy, and content development.

Familiarity with Meta Business Suite, TikTok Business, Google Analytics, and other digital media analytics tools.

Strong analytical, strategic planning, and problem-solving skills.