Marketing Manager [Bokashi]

Bokashi Bali; Indonesia; On-site; IDR 180,000,000 - 340,000,000; Full time

Job summary

Bokashi Bali is seeking an experienced Marketing Manager to lead strategic marketing initiatives, driving brand growth, customer engagement, and revenue. You will manage a team that includes the Social Media Manager and a team of marketing specialists, collaborating with the Senior Digital Marketing Strategist and Creative Production Manager, reporting to the Group Creative and Marketing Director.

Fulfilment of the role requires a strong blend of creative leadership and data-driven decision

Qualifications

• Experience in senior marketing roles, ideally in hospitality, music, lifestyle arts or entertainment.
• Proven leadership with a track record of driving performance and growth.
• Ability to develop and implement innovative marketing strategies.
• Skilled with digital marketing tools: social media, email, analytics, SEO.
• Strong data-driven decision-making and campaign optimization.
• Excellent verbal and written communication; engaging storyteller.
• Creative thinker capable of fresh ideas and brand storytelling.
• Highly organized with the ability to manage multiple projects.
• Resilient and able to work under pressure and tight deadlines.

Responsibilities

• Lead strategic marketing initiatives to drive brand growth and revenue.
• Manage a marketing team including the Social Media Manager and specialists.
• Collaborate with the Senior Digital Marketing Strategist and Creative Production Manager.
• Ensure marketing efforts align with overall business objectives.
• Report to the Group Creative and Marketing Director and provide strategic updates.

Skills

Experience

Leadership

Strategic thinking

Digital marketing

Data-driven

Communication

Creative flair

Organized & detail-oriented

Resilience

Job description

Position Overview

The Marketing Manager will lead strategic marketing initiatives, driving brand growth, customer engagement, and revenue. This role involves spearheading the development and execution of high-impact marketing strategies, managing a team that includes the Social Media Manager and a team of marketing specialists, collaborating closely with the Senior Digital Marketing Strategist and Creative Production Manager and reporting directly to the Group Creative and Marketing Director. This role will ensure that marketing efforts align with the overall business objectives and will act as a key support to the Director, allowing for a seamless blend of creative and strategic leadership.

Requirement

• Experience: at least 5 years in senior marketing roles, ideally within hospitality, music, lifestyle arts and/or entertainment sectors. Experience with youth culture brands is a plus.
• Leadership: Demonstrated ability to lead and inspire teams, with a track record of driving high performance and growth.
• Strategic Thinker: Ability to develop and implement innovative marketing strategies, adapt to changing market conditions, and think critically.
• Digital Proficiency: Skilled in digital marketing tools and platforms, including social media management, email marketing, analytics, and SEO.
• Data-Driven: Strong analytical skills, with a focus on data-driven decision-making and campaign optimization.
• Communication: Exceptional verbal and written communication skills, with the ability to present complex ideas in an engaging and accessible manner.
• Creative Flair: Capable of generating fresh ideas and creative solutions, with a passion for brand storytelling.
• Organized and Detail-Oriented: Strong organizational skills with the ability to manage multiple projects simultaneously.
• Resilient: Ability to work under pressure and meet tight deadlines