Junior Public Relations

seedbacklink; Indonesia; Hybrid; IDR 18,000,000 - 30,000,000; Full time

Job summary

Seedbacklink seeks a Public Relations Specialist to lead hybrid PR efforts in the Jakarta area. The role involves planning campaigns, drafting press materials, and managing media relations with journalists and industry influencers.

You will monitor coverage, analyze results, and coordinate with internal teams to maintain consistent messaging across channels. Strong writing, relationship-building, and analytical skills are essential for success.

Qualifications

• Strong PR and media relations skills with experience managing relationships with journalists and publishers.
• Clear press release drafting and ability to support strategic communications aligned with brand goals.
• Excellent written and verbal communication; Bahasa Indonesia proficiency is a plus.
• Experience in digital marketing or tech platforms, preferably SEO and content marketing.
• Ability to analyze media and campaign performance metrics and translate into improvements.
• Bachelor’s degree in Communications, Public Relations, Marketing, Journalism, or related field, or equivalent practical experience.
• Strong organizational skills and the ability to manage multiple projects in a hybrid environment.
• Commitment to inclusive, unbiased communication and collaboration with diverse stakeholders.

Responsibilities

• Plan and execute PR campaigns supporting Seedbacklink’s brand and services.
• Draft press releases and company announcements, plus thought leadership content.
• Identify outlets, pitch stories, coordinate interviews, and maintain journalist relationships.
• Monitor media coverage and analyze campaign performance for optimization.
• Collaborate with internal teams to ensure consistent messaging across channels.
• Respond to PR inquiries and prepare talking points and briefing materials.
• Support crisis communications when needed and contribute to strategic communications across teams.

Skills

Public Relations

Media Relations

Press Releases

Communication

Digital Marketing

SEO

Content Marketing

Campaign Analysis

Education

Bachelor’s degree or equivalent

Job description

Company Description

Seedbacklink is a leading platform that connects website owners with reputable publishers for strategic content and advetorial placement. The company focuses on helping clients boost website visibility, drive sustainable organic traffic, and strengthen brand reputation. Through a streamlined and reliable process, Seedbacklink enables businesses to access high-quality publishing opportunities and targeted audiences. Team members collaborate with diverse clients and partners, contributing to measurable digital growth and long-term online authority.

Role Description

The Public Relations Specialist is a full-time role based in the Jakarta Metropolitan Area with a hybrid work arrangement, combining in-office collaboration and some work-from-home flexibility. This role involves planning and executing PR campaigns that support Seedbacklink’s brand and service offerings, including drafting press releases, company announcements, and thought leadership content. The specialist will manage media relations by identifying relevant outlets, pitching stories, coordinating interviews, and maintaining strong relationships with journalists and industry influencers. Daily responsibilities include monitoring media coverage, analyzing campaign performance, supporting strategic communications across channels, and partnering with internal teams to ensure consistent messaging. The role also requires responding to PR inquiries, preparing talking points and briefing materials, and supporting crisis communication when needed.

Qualifications

• Strong Public Relations and Media Relations skills, with experience developing and maintaining relationships with journalists and publishers.
• Ability to craft clear Press Releases and support Strategic Communications aligned with business and brand goals.
• Excellent Communication skills, including professional written and verbal communication in en_US; proficiency in Bahasa Indonesia is an advantage.
• Experience in digital marketing or tech platforms, preferably in SEO, content marketing, or related fields.
• Ability to analyze media and campaign performance metrics and translate insights into actionable improvements.
• Bachelor’s degree in Communications, Public Relations, Marketing, Journalism, or a related discipline, or equivalent practical experience.
• Strong organizational skills, attention to detail, and the ability to manage multiple projects and deadlines in a hybrid work environment.
• Demonstrated commitment to inclusive, unbiased communication and the ability to work effectively with diverse stakeholders.