Jr. Performance and Programmatic Trader

IlmuOne Data; Jakarta Pusat; On-site; IDR 89,280,000 - 156,240,000; Full time

Job summary

IlmuOne Data is seeking a data-driven Product/Data Analyst to monitor and optimize digital marketing campaigns across multiple channels. You will leverage DV360 and Google Marketing Platform to maximize reach, refine audience targeting, and improve media spend efficiency.

The role requires 1–2 years of analytics experience, strong SQL skills, and proficiency in Python or R, with BI tools like Tableau or Power BI for insights and reporting.

Qualifications

• Bachelor’s degree in a related field required.
• 1–2 years in Product/Data/Business Analyst roles.
• Experience in tech, consulting, e-commerce, or financial services valued.
• Experience with performance marketing or digital media buying a plus.
• Proficient in SQL for data extraction and transformation.
• Skilled in Python, R, or advanced Excel with data modeling.

Responsibilities

• Monitor campaign performance across channels (Google Ads, Facebook Ads, programmatic platforms, email).
• Manage and optimize programmatic buying, especially DV360.
• Perform keyword and audience research using DV360 data for targeting.

Skills

Analytical thinking

Data-driven decisions

Communication

Product mindset

Stakeholder management

A/B testing

Funnel analysis

Budget optimization

Education

Bachelor's degree in Statistics/Math/CS/IE/Economics or related

Master's degree

Tools

DV360

Google Marketing Platform

SQL

Python

R

Excel (Pivot, VLOOKUP)

Tableau

Power BI

Looker

Google Data Studio

Job description

About the Job:

Work Responsibilities:

• Campaign Analysis: Monitor the performance of digital marketing campaigns across various channels, including Google Ads, Facebook Ads, programmatic advertising platforms, and email marketing.
• Programmatic Optimization: Manage and optimize programmatic buying strategies, specifically leveraging Google Marketing Platform (DV360), to maximize reach, audience targeting precision, and media spend efficiency.
• Keyword and Audience Research: Perform keyword research and advanced audience analysis (including first-party and third-party data segmentation within DV360) to inform ad targeting and content strategies.

Job Requirements:

• Bachelor’s degree in Statistics, Mathematics, Computer Science, Industrial Engineering, Economics, or a related field. A master’s degree is a plus.
• Minimum 1–2 years of experience as a Product Analyst, Data Analyst, Business Analyst, or a related role.
• Experience in the tech, consulting, e-commerce, or financial services industry is highly valued.
• Experience collaborating with performance marketing, growth marketing, or digital media buying teams is a strong advantage.
• Proficient in SQL for data extraction and transformation.
• Skilled in analytical tools such as Python, R, or advanced Excel (including pivot tables, VLOOKUP, and data modeling).
• Familiar with Business Intelligence (BI) tools such as Tableau, Power BI, Looker, or Google Data Studio.
• Hands-on experience with A/B testing, cohort analysis, funnel analysis, and experimentation frameworks.
• Strong understanding of product metrics like conversion rate, retention, churn, LTV, CAC, and ROI.
• Solid understanding of programmatic advertising ecosystem (DSP, SSP, DMP) and hands-on experience with Google Display & Video 360 (DV360) or other major DSPs.
• Solid understanding of performance marketing channels such as Google Ads, Meta Ads, TikTok Ads, and other paid media platforms.
• Experience in analyzing and optimizing marketing campaign performance using data.
• Knowledge of channel attribution models, marketing effectiveness measurement, and budget optimization based on data insights.
• Comfortable working closely with marketing teams to align performance initiatives with product goals.
• Strong business acumen with the ability to turn complex data into actionable insights and strategic recommendations.
• Excellent communication skills with the ability to present findings to non-technical stakeholders.
• Product-oriented mindset with strategic thinking and problem-solving skills.
• Holding a Google Certified Professional in Display & Video 360 or relevant programmatic certifications is highly preferred.