FMCG Marketing & Product Insights Specialist

COTG INDONESIA (7COSIA); Tangerang; On-site; IDR 60,000,000 - 90,000,000; Full time

Job summary

COTG INDONESIA (7COSIA) is seeking a proactive Marketing/Product Assistant in Tangerang to support market research, product concept development, and trade marketing initiatives. You will work with cross-functional teams to ensure successful product launches and effective promotion across channels.

Ideal candidates hold a marketing-related degree and are eager to learn about consumer behavior, FMCG trends, and promotional strategies. Fresh graduates are welcome to apply.

Qualifications

• Bachelor's degree in Marketing, Business, Management, Communication, or related fields (Fresh graduates are welcome).
• Strong interest and knowledge in FMCG, especially Food & Beverage industry.
• Good analytical skills and attention to detail, especially in handling data & market research.
• Strong communication and presentation skills (both written and verbal).
• Creative and curious mindset, eager to learn about consumer behavior and product trends.
• Ability to work independently as well as collaborate with cross-functional teams (Sales, Marketing, R&D, Creative, etc.).

Responsibilities

• Conduct market research to identify consumer trends, competitor activities, and product opportunities.
• Assist in developing new product concepts based on consumer insights and research findings.
• Manage the creation, distribution, and effectiveness of POSM across sales channels.
• Analyze sales data, consumer feedback, and market share reports to monitor product performance.
• Collaborate with the Marketing team to develop promotional strategies and product positioning.
• Prepare product presentations, reports, and proposals for internal and external stakeholders.
• Support the execution of sampling programs, trade marketing initiatives, and promotional campaigns.
• Work closely with cross-functional teams to ensure smooth product development and launch processes.
• Continuously update knowledge of FMCG market trends, innovations, and competitor activities.

Skills

Market research

Analytical skills

Communication skills

Presentation skills

Cross-functional collaboration

Creativity

Independent work

Education

Bachelor's degree in Marketing, Business, Management, Communication

Tools

POSM management

Job description

COTG INDONESIA (7COSIA) is seeking a proactive Marketing/Product Assistant in Tangerang to support market research, product concept development, and trade marketing initiatives. You will work with cross-functional teams to ensure successful product launches and effective promotion across channels.

Ideal candidates hold a marketing-related degree and are eager to learn about consumer behavior, FMCG trends, and promotional strategies. Fresh graduates are welcome to apply.