End-to-End E‑Commerce Performance Lead

Tentang Anak; Jakarta Pusat; On-site; IDR 180,000,000 - 300,000,000; Full time

Job summary

Tentang Anak is building a high-performance parenting ecosystem across apps, eCommerce, nutrition, skincare, and books. The role will own performance end-to-end for e-commerce channels, driving measurable commercial impact with precision and ownership.

You will partner with marketing, supply chain, and creative teams to diagnose funnel leakage, optimize CVR and AOV, and design experiments on bundles, pricing, vouchers, and cross-sell.

Qualifications

• You are comfortable analyzing numbers daily and turning insights into actions.
• You are structured and extremely neat with files, trackers, and documentation.
• You are tech-savvy and quick to learn new systems.
• You can push back respectfully and manage tight timelines.
• You take full ownership of outcomes, not just tasks.

Responsibilities

• Own Commercial Performance of Assigned Channels.
• Own CVR, AOV, bounce rate, and revenue performance.
• Diagnose funnel leakage across traffic → PDP → checkout.
• Build weekly performance reports with clear insights and action plans.
• Conversion & AOV optimization and experiment design on bundles, pricing, vouchers, and cross-sell.
• Optimize product listings with content, visuals, reviews, and Q&A.
• Coordinate with marketing, supply chain, and creative teams under tight timelines.
• Execute platform campaigns with precision and zero operational errors.
• Maintain clean file management and documentation.
• Communicate with platform representatives and escalate risks early with proposals.

Job description

Tentang Anak is building a high-performance parenting ecosystem across apps, eCommerce, nutrition, skincare, and books. The role will own performance end-to-end for e-commerce channels, driving measurable commercial impact with precision and ownership.

You will partner with marketing, supply chain, and creative teams to diagnose funnel leakage, optimize CVR and AOV, and design experiments on bundles, pricing, vouchers, and cross-sell.