Director of Sales - MICE

Bali Jobs Recruitment

Kuta Utara

On-site

IDR 1,500,000,000 - 2,100,000,000

Full time

14 days+
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Job summary

Bali Jobs Recruitment represents a world-class luxury resort in Bali seeking a strategic Director of Sales - MICE to lead the MICE segment, grow high-value corporate accounts, and drive sustainable top-line revenue.

Ideal candidate has luxury hospitality sales leadership experience, strong relationships with corporate buyers and event planners, and a track record of closing high-value contracts while ensuring flawless event execution with hotel operations.

Qualifications

  • Diploma or Bachelor’s in Business Admin, Hospitality Management, Marketing, or related discipline (or equivalent senior-level experience in luxury sales, commercial strategy, or front-of-house operations).
  • Proven track record in luxury hospitality sales, with success in driving MICE, group business, corporate events, and catering revenue.
  • In-depth understanding of Bali market trends, competition, demand fluctuations, and economic drivers.

Responsibilities

  • Formulate and execute comprehensive commercial strategies to achieve and exceed property revenue targets.
  • Retain and expand existing client accounts by maximizing share-of-wallet and managing margins.
  • Penetrate corporate, MICE, and incentive travel segments while pursuing extended stay and banquet opportunities.

Skills

Luxury hospitality sales
MICE sales
Key account development
Negotiation

Education

Diploma in Business Administration
Bachelor’s Degree in Hospitality Management
Bachelor’s Degree in Marketing

Tools

Opera Sales & Catering

Job description

Our client is a world-renowned 5-star luxury lifestyle resort in Bali, celebrated for its vibrant ambience, trendsetting culinary concepts, and curated high-energy guest experience. They are seeking a strategic, commercially driven Director of Sales - MICE to spearhead the property's MICE segment, cultivate high-value corporate accounts, and drive sustainable top-line revenue.

Requirements
  • Diploma or Bachelor's Degree in Business Administration, Hospitality Management, Marketing, or a related discipline (or equivalent senior-level experience in luxury sales, commercial strategy, or front-of-house operations).
  • Proven track record in luxury hospitality sales, with demonstrated success in driving MICE, group business, corporate events, and catering revenue.
  • In-depth understanding of market trends, competitive positioning, demand fluctuations, and economic drivers within Bali and key international markets.
  • Expertise in key account penetration, strategic revenue planning, yield optimization, and sales cost management.
  • Proficiency with industry-standard CRM and sales tools, specifically Opera Sales & Catering, for accurate pipeline forecasting and account management.
  • Strong network of corporate buyers, event planners, MICE agencies, and global trade partners.
  • Excellent negotiation, communication, and client-facing skills, with a track record of closing high-value contracts and hosting impactful site visits.
  • Collaborative leadership style with the ability to work seamlessly alongside hotel operations to ensure flawless event execution.
  • Exceptional client-centric mindset, acting as a trusted partner and advocate for event planners from initial inquiry through post-event wrap-up.
KeyResponsibilities
Revenue Strategy & Portfolio Growth
  • Formulate and execute comprehensive commercial strategies to achieve and exceed property group revenue targets.
  • Retain and expand existing client accounts by maximizing share-of-wallet, implementing tailored promotional initiatives, and managing commercial margins.
  • Actively penetrate corporate, MICE, and incentive travel segments while capitalizing on extended stay and banquet opportunities.
  • Solicit high-potential new accounts independently and in alignment with corporate sales networks and Regional Sales teams.
  • Nurture key client relationships through structured sales calls, personalized entertainment, familiarization (FAM) trips, and representation at key industry trade shows.
  • Monitor market intelligence and competitor performance to adapt sales tactics and capitalize on emerging demand trends.
  • Manage operational sales budgets and controllable expenses to safeguard department profitability.
  • Participate actively in property networking functions and host prospective clients to strengthen brand presence.
Commercial Operations & Account Management
  • Execute targeted sales campaigns and structured business processes to achieve defined performance metrics.
  • Oversee the end-to-end sales flow for booked events, including proposal drafting, contract negotiations, and formal client communication.
  • Ensure precise data entry, account updates, and sales reporting within Opera Sales & Catering.
  • Enforce hotel brand standards and service commitments across all commercial interactions.
  • Utilize corporate sales channels, central reservation offices, and third-party intermediaries to optimize booking conversion.
Relationship Management & Operational Alignment
  • Build strong partnerships with external event organizers, corporate travel managers, and third-party planners.
  • Serve as the main point of contact and quality guarantor for key client accounts, ensuring swift resolution of any operational or contractual queries.
  • Collaborate closely with resort operational departments (Culinary, F&B, Events, Rooms) to guarantee seamless execution of event arrangements on property.
  • Leverage regional sales resources and executive property leadership to maximize market reach and secure high-value group business.
Client Relations & Service Delivery
  • Develop a deep understanding of each client's business objectives to deliver customized event solutions and tailored commercial proposals.
  • Champion the client's voice internally, ensuring all operational teams are fully aligned with event specifications and guest expectations.
  • Deliver memorable, high-touch client service to foster long-term loyalty and generate repeat bookings.
  • Plan, organize, and conduct detailed property site inspections for prospective client accounts.
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