Digital Marketing Manager

Adiwana Bisma Ubud; Kecamatan Ubud; On-site; IDR 89,280,000 - 167,400,000; Part time

Job summary

Adiwana Bisma Ubud is seeking a Digital Marketing Manager to join on a contract basis in Ubud, Bali. The role focuses on leading digital marketing initiatives to grow direct bookings and strengthen the property’s online presence.

You will develop and execute strategies across online channels, using tools like Google Analytics and SEMrush, with a strong emphasis on data-driven decisions and collaboration with cross-functional teams.

Qualifications

• SEO best practices and digital marketing analytics proficiency.
• Experience with email marketing platforms and CRM systems.
• Excellent copywriting and content creation skills.
• Proficiency with marketing tools and analytics platforms (e.g., Google Analytics, SEMrush).
• Strong analytical and problem-solving skills with ability to translate data into actions.
• Excellent communication and collaboration across teams.
• Creative thinking with a focus on engaging campaigns.
• Experience managing marketing budgets and ROI accountability.
• Familiarity with website management systems; basic HTML knowledge is a plus.
• Fluent in English; Indonesian language is a plus.

Responsibilities

• Lead digital marketing initiatives and drive business growth through online campaigns.
• Develop and execute comprehensive digital marketing strategies to enhance brand presence.
• Increase direct bookings and strengthen competitive position in hospitality.
• Collaborate with cross-functional teams to implement campaigns and measure ROI.
• Monitor and optimize performance across channels using analytics.

Skills

SEO

Digital marketing analytics

Email marketing

CRM systems

Copywriting

Content creation

Marketing tools

Budget management

HTML basics

English fluency

Tools

Google Analytics

SEMrush

CRM software

Job description

About the role

We are seeking a Digital Marketing Manager to join Adiwana Bisma Ubud on a contract basis. This role is based in Ubud, Bali and offers an exciting opportunity to lead our digital marketing initiatives and drive business growth through strategic online campaigns. As Digital Marketing Manager, you will be responsible for developing and executing comprehensive digital marketing strategies that enhance our brand presence, increase direct bookings, and strengthen our competitive position in the hospitality sector. This position plays a vital role in connecting our unique property with potential guests across multiple digital channels and maximising our online visibility.

What we're looking for

Bali based Only.

Strong understanding of search engine optimisation (SEO) best practices and digital marketing analytics

Proven experience with email marketing platforms and customer relationship management (CRM) systems

Excellent copywriting and content creation skills with the ability to craft compelling marketing messages

Proficiency in using digital marketing tools and analytics platforms such as Google Analytics, SEMrush or similar tools

Strong analytical and problem-solving skills with the ability to interpret data and translate insights into actionable strategies

Excellent communication and interpersonal skills with the ability to collaborate effectively with cross-functional teams

Creative thinking and innovation mindset with a passion for developing engaging marketing campaigns

Experience managing marketing budgets and demonstrating accountability for return on investment

Familiarity with website management systems and basic HTML knowledge is advantageous

Fluency in English; additional languages such as Indonesian or others are desirable