Content Marketing Specialist

Le Savara; Sleman; Hybrid; IDR 200,880,000 - 334,800,000; Full time

Job summary

Le Savara, a furniture sourcing, procurement, and design company based in Indonesia, seeks a Content Marketing Specialist to build its brand and digital presence. The role is hands-on, focused on English-language content and visual media across website, social channels, newsletters, campaigns, and marketing materials.

You will capture photos and videos on factory visits and shoots, turning ideas into polished content that supports B2B communications and growth.

Qualifications

• Experience creating articles, website content, social media posts, newsletters, or other marketing content.
• Good photography and video recording skills.
• Experience editing photos and videos.
• Ability to create professional visual content for websites and social media.
• Experience with content and social media marketing.
• Basic to intermediate knowledge of SEO.
• Graphic design skills and experience with relevant design tools.
• Understanding of branding and brand communication.
• Experience with B2B marketing and communication.
• Ability to work independently and take ownership of content from idea to publication.
• Experience in furniture, interior design, architecture, hospitality, lifestyle products, manufacturing, or sourcing is an advantage but not required.

Responsibilities

• Write high-quality English content for website pages, blog articles, social media, newsletters, case studies, advertising, and other marketing materials.
• Create engaging photo and video content for social media, websites, advertising, and campaigns.
• Photograph and film products, factories, suppliers, projects, team activities, and other relevant subjects.
• Edit photos and short-form videos for LinkedIn, Instagram, YouTube, advertising, and other digital channels.
• Turn raw information, ideas, photos, and footage into polished and engaging marketing content.
• Create, edit, and update website content.
• Write SEO-optimized articles and landing pages.
• Conduct keyword research and apply SEO best practices.
• Help grow Le Savara's organic visibility through useful, relevant, and consistent content.
• Plan, create, schedule, and publish content across social channels.
• Help manage LinkedIn, Instagram, Facebook, Pinterest, YouTube, and other platforms.
• Adapt content for different platforms, formats, and audiences.
• Support email newsletters and digital advertising campaigns.
• Monitor content performance and identify opportunities for improvement.
• Maintain consistent brand identity, messaging, and visual communication.
• Create content specifically for professional and B2B audiences.
• Communicate services, expertise, products, projects, and capabilities clearly and professionally.
• Support sales and business development with case studies, presentations, materials.
• Create and edit graphics, layouts, presentations, social posts, and other marketing materials.
• Work within Le Savara's visual identity while contributing new ideas.

Skills

Content creation

SEO

Photography

Video editing

Social media marketing

Graphic design

Branding

B2B marketing

Independent work

Campaign planning

Tools

Adobe Photoshop

Adobe Premiere

Canva

SEO tools

WordPress/Website CMS

Job description

Le Savara is a furniture sourcing, procurement, and design company based in Indonesia, working with local and international clients across the furniture, interior design, and hospitality industries.

We help furniture brands, retailers, interior designers, hospitality companies, and property developers source and develop furniture and interior products in Indonesia.

Content Marketing Specialist

As we grow, we are looking for a Content Marketing Specialist to become an important part of our team and help build Le Savara's brand and digital presence.

About the Role

This is a hands-on content creation and marketing role with a strong focus on English-language and visual content.

Your main responsibility will be to create, edit, and publish high-quality content across Le Savara's digital channels, including our website, social media, newsletters, advertising campaigns, and other marketing materials.

We are looking for someone who can bring existing content creation and digital marketing experience to the role. You should be comfortable writing an English article one day and visiting a furniture factory, supplier, project, or product shoot the next to capture photos and videos.

The ideal candidate understands how to turn ideas, products, projects, industry knowledge, and real-world activities into professional content that builds a strong B2B brand.

Key Responsibilities

Content Creation

Write high-quality English content for website pages, blog articles, social media, newsletters, case studies, advertising, and other marketing materials.

Create engaging photo and video content for social media, websites, advertising, and campaigns.

Photograph and film products, factories, suppliers, projects, team activities, and other relevant subjects.

Edit photos and short-form videos for LinkedIn, Instagram, YouTube, advertising, and other digital channels.

Turn raw information, ideas, photos, and footage into polished and engaging marketing content.

Website & SEO

Create, edit, and update website content.

Write SEO-optimized articles and landing pages.

Conduct keyword research and apply SEO best practices.

Help grow Le Savara's organic visibility through useful, relevant, and consistent content.

Social Media & Digital Marketing

Plan, create, schedule, and publish content across our social media channels.

Help manage LinkedIn, Instagram, Facebook, Pinterest, YouTube, and other relevant platforms.

Adapt content for different platforms, formats, and audiences.

Support email newsletters and digital advertising campaigns.

Monitor content performance and identify opportunities for improvement.

Brand & B2B Communication

Maintain consistent brand identity, messaging, and visual communication.

Create content specifically for professional and B2B audiences.

Communicate our services, expertise, products, projects, and capabilities clearly and professionally.

Support sales and business development with case studies, presentations, company materials, and other marketing content.

Graphic Design

Create and edit graphics, layouts, presentations, social media posts, and other marketing materials.

Work within Le Savara's visual identity while contributing new creative ideas.

Who We Are Looking For

We are looking for someone who is creative, hardworking, proactive, and self-driven, with existing experience in content creation and digital marketing.

You should be confident in using your existing knowledge and experience from day one, while being motivated to further develop your skills, explore new ideas, and take on new challenges.

As part of a small and growing company, you will be an important member of the team from the start. We are looking for someone who can take initiative, work independently, and take ownership of their responsibilities without needing constant direction.

We value practical skills, creativity, a strong work ethic, and the ability to turn ideas into action.

You Should Have

Experience creating articles, website content, social media posts, newsletters, or other marketing content.

Good photography and video recording skills.

Experience editing photos and videos.

Ability to create professional visual content for websites and social media.

Experience with content and social media marketing.

Basic to intermediate knowledge of SEO.

Graphic design skills and experience with relevant design tools.

Understanding of branding and brand communication.

Experience with B2B marketing and communication.

Ability to work independently and take ownership of content from idea to publication.

Experience in furniture, interior design, architecture, hospitality, lifestyle products, manufacturing, or sourcing is an advantage but not required.

The Ideal Candidate

You enjoy combining different creative and marketing skills rather than working within one narrow area.

You can write a professional English article, create an Instagram Reel, photograph a new furniture product, visit and document a supplier, edit a factory video, design a LinkedIn post, and understand how these activities work together to build a stronger brand.

You are also comfortable getting out of the office to visit factories, suppliers, workshops, projects, and other locations to discover and create interesting content.

You don't need to be an expert in every area, but you should already have a strong foundation in content creation and digital marketing and be ready to put that experience into practice.

Creative Freedom & Real Impact

Use your existing skills and ideas to help shape Le Savara's content, marketing, and brand. As part of a small team, your work will be visible and have a direct impact on the company.

Ownership & Career Growth

Take responsibility from day one, develop your expertise, and have the opportunity to take on greater responsibility as Le Savara grows.

International & Hands-On Environment

Work with international B2B markets and English-language content while getting hands-on experience with real products, factories, suppliers, and projects.

Working at Le Savara

The position is based in Yogyakarta, Indonesia, with a hybrid working arrangement combining office-based and remote work.

Because photography, filming, supplier visits, and project documentation are important parts of the position, you should be comfortable working both digitally and on location.

We offer an open-minded and entrepreneurial working environment where ideas are welcomed and you have considerable creative freedom within Le Savara's overall brand and marketing strategy.

As Le Savara grows, you will have the opportunity to expand your role, take on greater responsibility, and grow together with the company.