Commercial & Trade Marketing Department Head

HiLoker; Palembang; On-site; IDR 600,000,000 - 900,000,000; Full time

Benefits offered by this job

Car

Job summary

PT Evo Manufacturing Indonesia di Palembang mencari pemimpin dalam bidang Commercial dan Trade Marketing untuk mengembangkan strategi pemasaran dan program perdagangan yang efektif. Peran ini melibatkan kolaborasi lintas fungsi dengan Brand Management, Supply Chain, Keuangan, dan E-commerce.

Posisi ini menuntut pengalaman luas di industri FMCG/consumer goods makanan hewan, kemampuan analitis unggul, serta kemampuan memimpin tim untuk mencapai KPI departemen.

Qualifications

• Gelar S1 di Pemasaran/Manajemen Bisnis atau bidang terkait.
• Pengalaman minimum 8 tahun di Commercial/Sales/Trade Marketing/Channel Management.
• Minimal 3 tahun pengalaman kepemimpinan/manajerial.
• Pengalaman di FMCG/consumer goods makanan hewan diutamakan.
• Pemahaman General Trade, Modern Trade, distribusi yang kuat.
• Keterampilan negosiasi, analisis, perencanaan strategis.

Responsibilities

• Mengembangkan dan menjalankan strategi komersial dan pemasaran dagang.
• Memimpin pengembangan strategi kanal, rencana distribusi, program perdagangan.
• Mengembangkan promosi dagang, program keterlibatan pelanggan, merchandising.
• Menganalisis kinerja penjualan, tren pasar, dan aktivitas pesaing.
• Menetapkan kebijakan komersial, pedoman pemasaran dagang, mekanisme promosi.
• Bekerja sama dengan Brand Management, Rantai pasok, Keuangan, dan E-commerce.
• Mengelola anggaran perdagangan, evaluasi efektivitas promosi.
• Membangun hubungan strategis dengan pelanggan, distributor.
• Memimpin dan menilai tim Komersial dan Trade Marketing untuk KPI.

Education

Gelar S1 di Pemasaran/Manajemen Bisnis atau bidang terkait

Job description

DESKRIPSI PEKERJAAN

Job Description

• Develop and execute commercial and trade marketing strategies to achieve the company's sales, revenue, market share, and profitability targets.
• Lead the development of channel strategies, distribution plans, and trade marketing programs across General Trade, Modern Trade, and other relevant sales channels.
• Develop effective trade promotions, customer engagement programs, merchandising strategies, and in-store activation initiatives.
• Analyze sales performance, market trends, channel contribution, and competitor activities to identify business growth opportunities.
• Establish commercial policies, trade marketing guidelines, and promotional mechanisms to strengthen market penetration.
• Collaborate with Brand Management, Supply Chain, Finance, and E-Commerce teams to ensure alignment between commercial and marketing strategies.
• Manage trade marketing budgets, evaluate promotional effectiveness, and ensure optimal return on investment.
• Build and maintain strategic relationships with key customers, distributors, and business partners.
• Lead, develop, and evaluate the Commercial and Trade Marketing team to ensure achievement of departmental KPIs.

KUALIFIKASI MINIMUM

Qualifications

• Bachelor's degree in Marketing, Business Management, Business Administration, or a related field.
• Minimum 8 years of experience in Commercial, Sales, Trade Marketing, or Channel Management.
• Minimum 3 years of experience in a managerial or department leadership position.
• Experience in FMCG, consumer goods, food and beverage, or pet food industries is highly preferred.
• Strong understanding of General Trade, Modern Trade, distribution management, and channel development.
• Proven track record in developing commercial strategies, trade marketing programs, and achieving sales targets.
• Strong business acumen, negotiation, analytical, and strategic planning skills.
• Excellent leadership and stakeholder management capabilities.
• Willingness to travel when required.

RINGKASAN PERKERJAAN

• *SPESIALISASI**: Sales and Marketing
• *PENDIDIKAN MINIMAL**: S1 (Sarjana)
• *SISTEM KERJA**: On-site
• *TIPE PEKERJAAN**: Full time
• *LOKASI**: Palembang, South Sumatra (Sumatra Selatan), Indonesia
• *INDUSTRI**: Food Production
• *SITUS PERUSAHAAN**: https://evopet.id/

FASILITAS & BENEFIT

Fasilitas: car

TENTANG PERUSAHAAN

PT Evo Manufacturing Indonesia adalah perusahaan manufaktur pet food yang berkomitmen menghasilkan produk berkualitas tinggi melalui inovasi, teknologi modern, dan standar mutu yang unggul. Kami memproduksi berbagai merek terpercaya, seperti Life Cat, Ori Cat, dan Bio Cat, serta mengajak talenta terbaik untuk tumbuh dan berkembang bersama kami.