City Marketing Execution Associate

Grab; Kota Medan ᯔᯩᯑᯉ᯲; On-site; IDR 60,000,000 - 90,000,000; Full time

Benefits offered by this job

Term Life Insurance

Medical Insurance

GrabFlex benefits

Parental leave

Birthday leave

LASA volunteering leave

Grabber Assistance Programme

FlexWork

Job summary

Grab is seeking a Marketing Associate to translate strategy into execution plans. You will design campaigns, branding efforts, and both offline and online activities, monitoring efficiency and impact. You will collaborate with partners to strengthen Grab's city-level presence and perform competitor analysis.

The role is onsite in Medan and reports to the Marketing manager. The ideal candidate will have 2+ years in marketing, strong project management, and a data-driven mindset to optimize

Qualifications

• Bachelor's degree in marketing, business, communication, or a related field.
• 2+ years of marketing experience with strategy, campaigns, and execution.
• Strong project management to coordinate timelines with creative, PR, and social teams.
• Ability to analyze campaigns and provide data-driven insights.
• Detail-oriented with accurate content, timelines and reporting.
• Experience creating briefs and launching campaigns.
• Hungry for success and proactive in brainstorming ideas.

Responsibilities

• Manage end-to-end campaign execution and monitor performance.
• Collaborate to identify opportunities, develop ideas, and deliver impactful marketing solutions.
• Coordinate with creative and social teams to produce compelling promos and content.
• Engage with external partners as needed.
• Provide insights from campaigns and content analyses.
• Create weekly performance reports and next steps for Marketing lead.

Skills

Marketing experience

Project management

Campaign analysis

Attention to detail

Creative briefs

Brainstorming

Growth mindset

Education

Bachelor's degree in Marketing/Business/Communications

Job description

About Grab and Our Workplace

Grab is Southeast Asia's leading superapp. From getting your favourite meals delivered to helping you manage your finances and getting around town hassle-free, we've got your back with everything. Purpose gives us joy and habits build excellence in Grab. Meanwhile, we harness the power of Technology and AI to deliver our mission. Our mission is to lead Southeast Asia forward by economically empowering everyone. We do this with heart, hunger, honour, and humility.

Company Description

About Grab and Our Workplace

Grab is Southeast Asia's leading superapp. From getting your favourite meals delivered to helping you manage your finances and getting around town hassle-free, we've got your back with everything. Purpose gives us joy and habits build excellence in Grab. Meanwhile, we harness the power of Technology and AI to deliver our mission. Our mission is to lead Southeast Asia forward by economically empowering everyone. We do this with heart, hunger, honour, and humility.

Job Description

Get to Know the Team

Get to Know the Role

We are looking for a Marketing Associate to translate strategy into execution planning. You will design marketing campaigns, branding, marketing offline and online activity, then monitoring its efficiency. You will work with several partners to ensure good Grab presence in city-level and competitor analysis. You will be onsite and based in Medan. You will be reporting to the manager.

The Critical Tasks You Will Perform

• Manage end-to-end campaign execution and oversee campaign performance.
• Collaborate with teams to identify business opportunities, develop marketing ideas, and create impactful marketing solutions.
• Work with creative and social media teams to design the compelling promotional materials and content
• Work with external parties
• Provide insights around campaigns and content
• Create weekly report of performance, campaign evaluation and next action item and report it to Marketing lead

Qualifications

What Essential Skills You Will Need

• Bachelor's degree in business administration, marketing, communication or another related field
• 2+ years of working experience in Marketing, with experience implementing marketing strategies and marketing campaigns
• Excellent in project management skill to manage campaign timelines and coordinate with teams and working with supporting functions like creative, PR, and social media.
• Understand how to analyze campaign performance and provide data-driven insights using performance marketing tools
• Have an eye for details to maintain accuracy in content, timelines, and reports
• Create creative briefs and new campaign initiative
• Enjoy brainstorming, coming up with creative ideas, seeing it come to life and learning from it.
• Hunger for success

Additional Information

Life at Grab

• We have your back with Term Life Insurance and comprehensive Medical Insurance.
• With GrabFlex, create a benefits package that suits your needs and aspirations.
• Celebrate moments that matter in life with loved ones through Parental and Birthday leave, and give back to your communities through Love-all-Serve-all (LASA) volunteering leave
• We have a confidential Grabber Assistance Programme to guide and uplift you and your loved ones through life's challenges.
• Our FlexWork arrangements, such as differentiated hours, make balancing personal commitments and life's demands easier.

What We Stand For At Grab

We are committed to building an inclusive and equitable workplace that provides equal opportunity for Grabbers to grow and perform at their best. We consider all candidates fairly and equally regardless of nationality, ethnicity, race, religion, age, gender, family commitments, physical and mental impairments or disabilities, and other attributes that make them unique.