Brand Growth Manager — P&L, Insights & Activation

gsknch; Pondok Pinang; On-site; IDR 324,266,000 - 648,532,000; Full time

Job summary

Haleon is seeking a Brand Manager to drive brand and portfolio growth. You will own the P&L through insights-based strategy and collaborate with cross-functional teams and agency partners to deliver compelling campaigns.

You'll lead the annual activation plan, translate growth drivers into local actions, adapt global toolkits, and bring the innovation pipeline to market across media, digital and in-store channels with a strong focus on consumer understanding and performance.

Qualifications

• Experience in brand marketing within consumer products.
• Ability to translate consumer insights into communications and media plans.
• Strong financial and business acumen.
• Ability to work in a fast-paced, entrepreneurial environment.
• Adaptability across changing priorities and job demands.

Responsibilities

• Lead the annual market activation plan aligned with three-year growth drivers.
• Own the annual brand P&L and manage sales targets and budget.
• Strengthen brand equity by activating global/toolkits locally.
• Drive innovations from pipeline to market with media and digital programmes.
• Build agency and cross-functional partnerships to win in-store and go-to-market.

Skills

Brand marketing experience

Consumer insights

Media planning

Financial acumen

Adaptability

Job description

Haleon is seeking a Brand Manager to drive brand and portfolio growth. You will own the P&L through insights-based strategy and collaborate with cross-functional teams and agency partners to deliver compelling campaigns.

You'll lead the annual activation plan, translate growth drivers into local actions, adapt global toolkits, and bring the innovation pipeline to market across media, digital and in-store channels with a strong focus on consumer understanding and performance.