Brand Growth & E-Commerce Strategist

PT. DOOGLEE GRUP INDONESIA; Jakarta Barat; Vor Ort; IDR 70.000.000 - 110.000.000; Vollzeit

Zusammenfassung

PT. DOOGLEE GRUP INDONESIA is seeking a Brand Marketing & E‑Commerce Specialist to drive brand strategy and multichannel campaigns for Dooglee and TuuTuu. You will blend offline and online marketing with data‑driven insights to boost sales and market reach.

The role covers campaign planning, digital advertising, marketplace management, product launches, and events for stores and resellers, not just social media management. You’ll collaborate with sales, design, and vendors to execute programs.

Qualifikationen

• Bachelor's or diploma in Marketing, Business, Communication, Management, or related field.
• At least 2 years in Brand Marketing, Digital Marketing, Performance Marketing, or e‑commerce.
• Hands-on experience with Meta Ads Manager.
• Understanding of the digital marketing funnel from awareness to conversion.
• Experience managing marketplaces like Shopee, Tokopedia, and/or TikTok Shop.

Aufgaben

• Develop and execute monthly marketing plans for Dooglee and TuuTuu.
• Design campaigns for product launches, promotions, and events.
• Determine target audience, objectives, messages, and channels.
• Manage and optimize Meta Ads hands-on.
• Monitor campaigns using CTR, CPC, CPM, CPA, ROAS, and sales metrics.
• Plan and manage marketplaces promotions and ecommerce channels.

Kenntnisse

Brand Marketing

Digital Marketing

Performance Marketing

E-Commerce

Ausbildung

D3/S1 Marketing or related field

Marketing/Management/Business

Tools

Meta Ads Manager

Jobbeschreibung

PT. DOOGLEE GRUP INDONESIA is seeking a Brand Marketing & E‑Commerce Specialist to drive brand strategy and multichannel campaigns for Dooglee and TuuTuu. You will blend offline and online marketing with data‑driven insights to boost sales and market reach.

The role covers campaign planning, digital advertising, marketplace management, product launches, and events for stores and resellers, not just social media management. You’ll collaborate with sales, design, and vendors to execute programs.