Area Sales - Sumatera

DECA Group (Whitelab, Bonavie, Goute, Everpure, White Story, Trueve); Kota Medan ᯔᯩᯑᯉ᯲; On-site; IDR 167,400,000 - 256,680,000; Full time

Job summary

DECA Group (Whitelab, Bonavie, Goute, Everpure, White Story, Trueve) seeks an Area Sales Supervisor for Medan/Palembang to lead Area Coordinators and drive sales targets. You will monitor distributor coverage, ensure product availability, and optimize distribution flow across the region.

The role requires 2–4 years in sales operations with GT experience, strong analytics, and excellent communication. Willingness to travel within the territory is essential.

Qualifications

• Minimum 2–4 years of experience in sales operations, preferably as an Area Sales Supervisor or similar role handling General Trade (GT) channels.
• Experience managing regional sales areas, preferably in Medan & Palembang region.
• Strong understanding of GT distribution systems, including distributor management, sales coverage, and outlet execution.
• Hands-on experience in controlling AR, SI, SO, stock management, and area distribution flow.
• Proven ability to lead, train, and motivate sales teams, including Area Coordinators or field sales teams.
• Strong analytical skills to monitor sales performance and implement corrective actions.

Responsibilities

• Monitor and manage the performance of Area Coordinators within the assigned territory to ensure optimal execution of sales strategies.
• Achieve assigned sales targets by driving effective sales execution, territory coverage, and team productivity.
• Control and monitor AR, SI, SO, stock levels, and distribution effectiveness across the assigned area.
• Ensure product availability and proper distribution flow in line with company standards and sales objectives.
• Recruit, train, and continuously motivate the sales team under direct supervision to improve capability and performance.
• Conduct regular field visits, performance reviews, and coaching sessions to strengthen team execution and market presence.

Skills

Sales operations

Area sales supervision

GT distribution

Distributor management

AR monitoring

SI/SO management

Stock management

Team leadership

Coaching

Analytical skills

Communication

Job description

Job Scope:

• Monitor and manage the performance of Area Coordinators (Korwil) within the assigned territory to ensure optimal execution of sales strategies.
• Achieve assigned sales targets by driving effective sales execution, territory coverage, and team productivity.
• Control and monitor Accounts Receivable (AR), Sales In (SI), Sales Out (SO), stock levels, and distribution effectiveness across the assigned area.
• Ensure product availability and proper distribution flow in line with company standards and sales objectives.
• Recruit, train, and continuously motivate the sales team under direct supervision to improve capability, discipline, and performance.
• Conduct regular field visits, performance reviews, and coaching sessions to strengthen team execution and market presence.

Job Requirements:

• Minimum 2–4 years of experience in sales operations, preferably as an Area Sales Supervisor or similar role handling General Trade (GT) channels.
• Proven experience managing regional sales areas, preferably within the Medan & Palembang region.
• Strong understanding of GT distribution systems, including distributor management, sales coverage, and outlet execution.
• Hands-on experience in controlling Accounts Receivable (AR), Sales In (SI), Sales Out (SO), stock management, and area distribution flow.
• Proven ability to lead, train, and motivate sales teams, including Area Coordinators or field sales teams.
• Strong analytical skills to monitor sales performance, identify gaps, and implement corrective action plans.
• Excellent communication and interpersonal skills, with the ability to build strong relationships with distributors and internal teams.
• High level of discipline, integrity, and accountability in achieving sales targets.
• Willing to travel frequently within the assigned area.
• Experience in FMCG, skincare, or cosmetics industry is a strong advantage.
• Based in Medan or Palembang.