AI Chatbot Product Strategy Intern

Shopee; Indonesia; On-site; IDR 240,000,000 - 420,000,000; Full time

Job summary

Shopee is seeking an AI product designer to shape how chatbots speak with users in Indonesia, focusing on long-term user context and preference modeling. You will drive cross-functional work on conversation design, multi-scenario interactions, and prompt engineering, guiding the full lifecycle from framing problems to data-driven iteration with design, engineering, and algorithm teams.

The role emphasizes market research, competitive analysis, and building scalable strategies to improve user

Responsibilities

• Conversation & user understanding — Research how AI products communicate with users at depth, and help build a long-term, compounding model of individual user context and preference.
• Multi-scenario interaction design — Investigate and ship interaction improvements across QA responses, task handling, and community/social engagement mechanics.
• Strategy execution — Work hands-on with interaction strategy design, prompt engineering, and Skills definition and optimization.
• Full lifecycle involvement — Support chatbot features end to end: problem framing, impact sizing, prioritization, system design, launch, and data-driven iteration.
• Evaluation framework — Contribute to iterating our chatbot evaluation standards. Work with algorithm, operations, and annotation teams to run evaluation cycles, refine model strategy, resolve live bad cases, and lift user satisfaction.
• Market & competitive research — Analyse the competitive landscape and turn findings into product proposals that inform real positioning decisions.
• Cross-functional partnership — Collaborate closely with design, engineering, and algorithm teams to push model capability forward through strategy iteration.

Job description

Shopee is seeking an AI product designer to shape how chatbots speak with users in Indonesia, focusing on long-term user context and preference modeling. You will drive cross-functional work on conversation design, multi-scenario interactions, and prompt engineering, guiding the full lifecycle from framing problems to data-driven iteration with design, engineering, and algorithm teams.

The role emphasizes market research, competitive analysis, and building scalable strategies to improve user