Advertiser

UMARA MULTI BISNIS BANDUNG; Kota Bandung; On-site; IDR 144,000,000 - 240,000,000; Full time

Job summary

UMARA MULTI BISNIS BANDUNG is seeking an entry-level digital advertising specialist to plan, execute, and optimize campaigns across Shopee, TikTok, Meta, and CPAS in Bandung. You will collaborate with design, CRM, and customer service teams to maximize ROI and conversions.

The role emphasizes landing page optimization, data-driven decision making, and cross-functional coordination with KOL and affiliate teams to deliver integrated campaigns.

Qualifications

• Hands-on experience managing Shopee Ads, TikTok Ads, Meta Ads, and CPAS.
• Strong analytical and ROI optimization skills.
• Experience integrating campaigns with CRM (WhatsApp, email, remarketing).
• Familiar with landing page management and conversion optimization.
• Data-driven with campaign tracking and performance analysis.
• Collaborates cross-functionally with Creative, KOL, Customer Service.

Responsibilities

• Plan, set up, and optimize campaigns across Shopee Ads, TikTok Ads, Meta Ads, and CPAS.
• Conduct A/B testing for creatives, audience targeting, and bidding strategies.
• Manage and optimize landing pages with design and web development teams.
• Analyze campaign performance and provide actionable insights.
• Collaborate with KOL, Affiliate, and Content teams for integrated campaigns.
• Prepare regular reports and recommend strategies for improvement.
• Adjust campaigns based on seasonal pet care needs and consumer behavior.
• Develop strategies to integrate advertising campaigns with CRM and customer database.
• Work closely with the Customer Service team to ensure proper execution of CRM strategies.

Skills

Campaign optimization

A/B testing

Analytics

CRM integration

Tools

Shopee Ads

TikTok Ads

Meta Ads

CPAS

Job description

Plan, set up and optimize campaigns across Shopee Ads, TikTok Ads, Meta Ads, and CPAS. Manage and optimize landing pages with design and web development teams. Develop strategies to integrate advertising campaigns with CRM and customer database (e.g., WhatsApp, email, remarketing).

Key responsibilities:

Plan, set up, and optimize campaigns across Shopee Ads, TikTok Ads, Meta Ads, and CPAS

Conduct A/B testing for creatives, audience targeting, and bidding strategies

Manage and optimize landing pages with design and web development teams

Analyze campaign performance and provide actionable insights

Collaborate with KOL, Affiliate, and Content teams for integrated campaigns

Prepare regular reports and recommend strategies for improvement

Adjust campaigns based on seasonal pet care needs and consumer behavior

Develop strategies to integrate advertising campaigns with CRM and customer database

Work closely with the Customer Service team to ensure proper execution of CRM strategies

Qualifications:

At least 1 year of hands-on experience in managing Shopee Ads, TikTok Ads, Meta Ads, and CPAS

Strong analytical and problem-solving skills with proven ability to optimize ROI

Experience in integrating advertising campaigns with CRM strategies (WhatsApp, email, remarketing)

Familiarity with landing page management and conversion optimization

Data-driven mindset with proficiency in campaign tracking and performance analysis

Strong collaboration skills to work with cross‑functional teams (Creative, KOL, Customer Service)