Social Marketing Executive

Chillster Marketing and Online Limited; Hong Kong Island; On-site; HKD 190,000 - 201,000; Full time

Job summary

Chillster Marketing and Online Limited in Hong Kong is seeking a full-time Social Media Executive with at least 1 year of experience to manage daily posts across Instagram, Facebook and Threads, create engaging visuals with Canva and CapCut, and translate promotions into attention-grabbing content.

You will coordinate with KOLs, handle outreach, logistics for influencer campaigns, monitor engagement, and report results while maintaining deadlines and a fresh aesthetic.

Qualifications

• 1 year minimum experience in social media marketing or related field.
• Proficient in Canva for graphics and CapCut for video editing.
• Solid understanding of major platforms (Instagram, Facebook, Threads) and current trends.
• Ability to write clear and engaging Cantonese captions.
• Organized and able to handle multiple briefs and deadlines.
• Creative with eye for aesthetics and visual content.

Responsibilities

• Social Media Management & Content Creation (75%): manage daily posts across key platforms, design graphics, edit short videos, and create engaging stories.
• KOL & Influencer Coordination (25%): assist in identifying and reaching out to KOLs, coordinate influencer campaigns, and track coverage for reporting.

Skills

Social media marketing

Content creation

Copywriting

Influencer outreach

Campaign coordination

Community management

Tools

Canva

CapCut

Job description

Full time job for a world wide Travel Agency

1 year relevant exp in social media

HKD$17 - 18K

Key Responsibilities

1. Social Media Management & Content Creation (75%)

Day-to-Day Operations: Manage the daily schedule of social media posts across key platforms (e.g., Instagram, Facebook, Threads).

Content Production: Use Canva and CapCut to design eye-catching graphics, edit short-form videos , and create engaging stories.

Campaign Execution: Receive briefs on the latest offers, promotions, or products and translate them into attractive social media posts.

Community Engagement: Monitor comments and messages to ensure our community stays engaged and informed.

2. KOL & Influencer Coordination (25%)

Outreach & Liaison: Assist in identifying and reaching out to relevant KOLs and influencers who align with the brand image.

Coordination: Handle logistics for influencer campaigns, including sending products, scheduling posts, and ensuring briefs are followed.

Monitoring: Track KOL coverage and collate results for reporting.

Requirements

Experience: Minimum 1 year of relevant experience in social media marketing or a related field.

Tool Proficiency: Must be proficient in Canva (for graphic design) and CapCut (for video editing).

Social Media Savvy: Solid understanding of how major platforms work (Instagram, Facebook, Threads) and current social media trends.

Copywriting: Ability to write clear and engaging captions in Cantonese.

Organized: Capable of handling multiple briefs and deadlines simultaneously.

Creative: An eye for aesthetics and a passion for creating visual content.

Communicative: Able to clearly communicate with internal teams regarding offers and external partners (KOLs).