Senior Sales Manager - FMCG

Michael Page (Hong Kong); Hong Kong; On-site; HKD 900,000 - 1,300,000; Full time

Benefits offered by this job

Iconic global brand

Autonomy and visibility

Dynamic culture

Job summary

Michael Page is assisting a globally recognised Food & Beverage company in Hong Kong to appoint a Senior Sales Manager for HK and Macao. You will own the commercial strategy, drive sustainable revenue growth, and lead a high-performing team across retail partners and distributors.

You will manage P&L, collaborate with regional teams on planning and go-to-market initiatives, and identify growth opportunities. Fluent English and Mandarin are required; Cantonese advantageous.

Qualifications

• Bachelor's degree in Business, Marketing, or related discipline.
• 6+ years of commercial leadership experience in FMCG/Consumer Goods.
• Strong Modern Trade management background.

Responsibilities

• Own and deliver the overall commercial strategy for the Hong Kong and Macao market.
• Drive revenue growth, market share expansion, and profitability.
• Manage P&L and achieve business objectives.

Skills

English

Mandarin

Leadership

Strategic thinking

Stakeholder management

Education

Bachelor's degree in Business/Marketing

Job description

• Globally recognized FMCG brand
• Lead a high-performing commercial team

About Our Client

Our client is a globally recognised Food & Beverage company with an iconic portfolio of consumer-loved brands. As part of their continued growth journey in Asia, they are seeking an experienced Senior Sales Manager to lead the Hong Kong and Macao business.

Job Description

• Own and deliver the overall commercial strategy for the Hong Kong and Macao market
• Drive sustainable revenue growth, market share expansion, and profitability
• Manage P&L responsibility and ensure achievement of business objectives
• Lead, coach, and develop a high-performing commercial team
• Strengthen relationships with key retail partners and distributors
• Collaborate closely with regional teams on business planning, portfolio management, and go-to-market initiatives
• Identify new growth opportunities, market trends, and innovation pipelines

The Successful Applicant

• Bachelor's degree in Business, Marketing, or related discipline
• 6+ years of commercial leadership experience within FMCG, Consumer Goods industries
• Strong Modern Trade management background is essential
• Experience leading and developing small to mid-sized commercial teams
• Strong strategic thinking combined with hands-on execution capability
• Creative, entrepreneurial, and growth-oriented mindset
• Exceptional stakeholder management and influencing skills
• Fluent in both English and Mandarin; Cantonese is highly advantageous

What's on Offer

• Opportunity to represent an iconic global brand with a strong market presence
• High-impact leadership role with significant autonomy and visibility
• Dynamic and fast-paced culture that encourages innovation and growth