Senior Marketing & Business Development Executive
We are seeking a highly motivated Senior Marketing & Business Development Executive to support the growth, market profile, and client-development objectives of a leading law firm in Hong Kong.
The successful candidate will play a key role in delivering client-facing materials, marketing communications, managing business development projects, coordinating events, and supporting firm-wide growth initiatives.
Description
Business Development & Pitches
- Lead the preparation and production of high-quality pitches, proposals, RFP responses, capability statements, credentials, and other client-facing materials.
- Collaborate with senior stakeholders to develop compelling proposal strategies and content.
- Coordinate inputs from multiple teams and manage internal review and approval processes.
- Ensure all deliverables are commercially focused, accurate, and completed within deadlines.
Legal Directories & Awards
- Manage legal directory and industry award submissions.
- Coordinate submission timelines, drafting, referee management, and supporting materials.
- Liaise with internal stakeholders to gather information and support ranking initiatives.
Marketing & Communications
- Draft and coordinate content for websites, social media channels, client alerts, newsletters, and other marketing communications.
- Support profile-raising campaigns aligned with key sectors, practices, and client priorities.
- Ensure content aligns with brand standards and communication guidelines.
Events & Client Engagement
- Plan and deliver client events, seminars, conferences, sponsorship activities, training programs, and business development initiatives.
- Manage event logistics, invitations, briefing materials, attendee communications, and post-event follow-up.
- Support relationship-building activities with existing and prospective clients.
- Conduct market, industry, client, and competitor research.
- Prepare briefing materials, reports, and recommendations to support business development opportunities and strategic decision-making.
- Identify trends and market opportunities relevant to key practice areas and sectors.
CRM & Data Management
- Maintain accurate business development records, contact databases, pitch trackers, experience lists, and marketing materials.
- Support ongoing improvements to business development processes and best practices.
Additional Support
- Assist with ad hoc marketing and business development projects as required.
Profile
- Bachelor's degree in Business, Marketing, Communications, Journalism, Law, or a related discipline.
- Minimum 4-5 years of business development and/or marketing experience gained within a professional services environment.
- Experience in an international law firm or other professional services organization is highly desirable.
- Proven experience managing pitches, proposals, tenders/RFPs, credentials, and directory submissions.
- Experience supporting corporate, transactional, or financial services-related practice areas would be advantageous.
- Excellent written and verbal communication skills in English and Chinese; Mandarin proficiency is preferred.
- Strong drafting, editing, proofreading, analytical, and research skills.
- Exceptional project management and organizational abilities.
- Ability to manage multiple priorities and meet tight deadlines in a fast-paced environment.
- Strong stakeholder management and relationship-building skills.
- Proactive, collaborative, detail-oriented, and client-focused approach.
- Proficiency in Microsoft Office applications and CRM systems.